Sales Development Manager (Ca)

About SaaS Academy

The SaaS Academy Team is on a mission to help Software as a Service (SaaS) companies grow to new heights through world-class coaching and training. 

Our CEO, Dan Martell is an award-winning entrepreneur and investor who has founded multiple companies. He was named Canada’s top angel investor and he's completed over 100+ investments with amazing companies like Udemy, Intercom, and Unbounce. 

About the Role 

SaaS Academy is in search of an experienced and confident leader to oversee our Sales Development Representatives team. As part of this position, you'll play a key role in buying back time for our Director of Sales, ensuring a high-performing SDR team through coaching and mentorship, collaborating across all the Revenue and Marketing Teams, and boosting our Growth Session show rates for our three programs. Your extensive familiarity with relevant sales tech tools will be pivotal in optimizing the effectiveness of this role, alongside your impactful leadership and management abilities.

Here are the primary components of our Sales Development Manager role:

Responsibilities:

Drive Growth Session Production: Within 90 days, The SDR Manager will evaluate, measure, and optimize the following KPIs to increase Growth Session production:

1. Qualified Show Rate

2. Funnel Metrics: connect rate, conversion rate on qualified connect 

3. Pipeline Generated ($)

4. Pipeline by Program

5. SDR cost per Qualified Growth Session

Seamless Collaboration: As a pivotal member of our team, you'll engage in seamless collaboration with the Marketing, Revenue Operations, and Account Executive teams. Your goal is to ensure optimal opportunity handoffs, offer insightful feedback to Marketing regarding asset performance and funnel analysis, and build strong connections with the Director of Sales and Account Executive teams to ensure the Sales Team exceeds their quarterly sales targets. 

Optimize SDR Workflow Efficiency: Our incoming team leader will undertake a comprehensive audit of our SDR workflows, tool stack, and cadences to elevate them to world-class standards, ensuring seamless operations and top-tier performance. 

Excellence in Leadership: The SDR Manager will embody and champion SaaS Academy’s Culture Code, cultivating a culture of excellence within the SDR Team. Leading a team of five SDRs, they will work closely with the Director of Sales to ensure alignment and drive superior performance.

Experience and Qualifications

Required:

• World-Class Sales Leadership: onboarding, off-boarding, team building, coaching

• Proficiency with SalesLoft, HubSpot, Apollo.io, Clearbit, ZoomInfo, LinkedIn Sales Navigator, and similar sales enablement tools 

• Quota & Compensation Planning

Preferred:

• Expert-level knowledge of HubSpot

• Process documentation

• Proactive innovator - can take charge and not wait for instructions

• Systems builder

• Adept at data analysis, reporting, and communication 

Benefits and Hiring Process

• Compensation: $77,000 USD OTE (base + variable compensation)

• Generous Benefits: 

  • Unlimited Paid Time Off (PTO)

  • Comprehensive coverage for health, vision, and dental needs for both yourself and your dependents

  • $1,000 USD annual Wellness and Productivity Stipend

  • Inclusion in our Retirement Savings Plan

Please check out the How We Hire section on our website to see what the steps are for our hiring process—taking the time to apply means a lot to us!  If you apply, you’ll hear from us, whether we feel you’re a good match for us, or not, as part of our process.