Growth Marketing Manager

About us

Premium Invention has been around for 7 years. We sell premium security cameras (~$500) across North America, and we're launching multiple new products this year. We need someone to own the daily execution of our marketing engine. You will primarily execute on Google, Meta, email marketing, CRO, and SEO, contributing to strategy along the way.

This role comes with a competitive starting salary based on experience and an amazing long-term career growth plan, including performance-based bonuses tied to revenue growth.

Responsibilities

• Paid acquisition — daily, hands-on management of 5-figure monthly ad spend across Google and Meta. You're in the accounts every week adjusting creatives, planning structure, testing, and executing.

• Email — build and optimize all flows (welcome, abandoned cart, post-purchase, winback). Run new campaigns and continuously optimize flows based on data and customer behavior.

• SEO — work alongside our copywriter to improve organic ranking, product page indexing, and blog strategy.

• CRO — work with Hotjar to analyze our website and test different opportunities to increase conversion rate.

• Analytical research — go deep into our analytics, understand what's truly going on, and propose plans.

• Weekly reporting — deliver a clear weekly performance report every Monday with actionable recommendations.

Requirements

• Managed Google and Meta Ads at a minimum of $30K+/month USD

• Built Klaviyo flows yourself (not directed someone else to do it)

• Strong understanding of conversion rate optimization

• Experience with SEO ranking

• Experience with physical products (DTC ecommerce)

• Strong written English

• Open to executing within a defined strategy — you'll provide input and recommendations, but final calls on positioning and creative direction sit elsewhere

Bonus

• Data analytics skills

• Automation skills (Make.com, Zapier, n8n)

• Customer lifecycle / retention strategy experience

Additional

• Fully remote with flexible schedule

• Hubstaff for time tracking and transparency (mandatory, no exceptions)

• Full-time, exclusive role (no other clients or side engagements)