About Alive

It’s a beautiful day to be Alive! And we mean that literally.

Alive is a health and wellness app built to help women feel stronger, more confident, and more energized, both in the gym and in real life. We believe fitness isn’t just physical; it’s mental, emotional, and deeply personal.

Our mission is simple: make working out feel empowering, accessible, and actually enjoyable. We’ve built a user-friendly, motivating workout experience designed to meet women where they are, whether they’re just getting started or leveling up.

At the heart of everything we do is our Alive Community - real women showing up for their health, their confidence, and their growth. We’re here to help them feel proud of their progress, supported in their journey, and excited to keep going.

Because feeling good isn’t a luxury, it’s a lifestyle.

Essential Job Functions

Own social ideation and execution across TikTok, Facebook, Reels, Stories, and IG Feed. Balancing long-term brand building with real-time cultural moments.
Build and manage the content calendar end-to-end: planning, creating, scheduling, and maintaining a consistent cadence across campaigns, launches, and cultural moments
Day to day management of platforms including posting, scheduling, and community management
Reply to comments and direct messages in the brand's voice
Monitor brand mentions and sentiment across platforms
Stay ahead of algorithm shifts, platform updates, and competitive movements and act on them quickly when it matters.
Keep a pulse on conversations happening across fitness, culture, and adjacent spaces and show up in them thoughtfully on behalf of the brand
Engage with relevant brand, creator, and cultural content in a way that builds awareness and reflects our personality
Minimal weekend work required

Education and Experience

2–4 years of hands-on social media marketing experience
Ability to concept, shoot, design, edit. Proficiency with social analytics tools and social creative tools (Figma, Canva, CapCut)
Deep platform fluency on TikTok and Instagram: the algorithm, the formats, how people actually consume content
Strong copywriting with a sharp instinct for brand voice and tone
Experience creating and executing content calendars
Strong communication, organizational, and creative judgment skills, with a high-ownership, hands-on approach

You’ll Thrive in This Role If You

You have a point of view. You know what's happening across platforms, you understand what fits the brand and what doesn't.
You are internet, culture, and Gen-Z fluent - knows the biggest trends, tv shows, creators, and cultural moments before they go viral.
Ability to concept, shoot, design, edit, and publish thumb-stopping social content; video editing and graphic design experience required
You take ownership. You don't wait to be told what to do next. You chart your own path, motivate the people around you, and make the work better.
You are deeply organized and detail-oriented with the ability to manage multiple tasks and prioritize effectively

Working Environment

Fully remote — work from anywhere you feel your best and do your best thinking
Join a small, energetic, and collaborative team where your ideas truly matter (and get shipped fast)
A chance to shape the future of Alive — your work will directly impact our growth, our community, and our brand
Working side-by-side with leadership in a fast-moving startup initiative is celebrated
A hands-on, high-ownership role where you’ll take ideas from spark to strategy to launch to results
A flexible, trust-based work style focused on outcomes, creativity, experimentation, and momentum
A fun, supportive environment where we move quickly, celebrate wins, learn from experiments, and don’t take ourselves too seriously

Benefits

At this time, we do not offer employer-sponsored benefits, including health insurance, dental or vision coverage, or retirement plans.

Alive Social Media Manager