Social Media Engagement & Outreach Coordinator

You know how good it feels to leave a comment that sparks a real conversation — or send a message that actually gets a reply?

Now imagine doing that every day, helping one of Houston’s top real estate teams build stronger relationships online while creating genuine opportunities with other agents.

This is a stable, long-term role where you’ll master the art of social engagement, learn modern recruiting strategies, and be part of a supportive team that values care, accountability, coachability, knowledge, and transparency.

What You’ll Do (Daily & Weekly Rhythm)

• Reply to 100% of comments, mentions, and DMs on our social channels (IG, FB, LinkedIn, YouTube) within 24 hours.

• Like, comment, and engage meaningfully with our followers’ posts and stories.

• Find and connect with Houston real estate agents (2–5 years of experience) on LinkedIn + Instagram.

• Warm up conversations by engaging with agents’ posts before reaching out.

• Send 10–15 personalized connection requests and follow-ups daily.

• Monitor hashtags & keywords (e.g., #houstonrealtor, #houstonrealestate, “Houston Properties Team”) using tools like Sprout Social, Hootsuite, or Zoho Social to spot conversations and join in.

• Manage ManyChat automation flows for IG + FB to ensure fast, consistent replies, tagging, and lead capture.

• Track and log all outreach in our CRM (HubSpot or Pipedrive).

• Use Shield or Taplio to analyze which posts drive the most engagement and refine strategy.

• Share recruiting guides, market updates, and events in conversations when relevant.

• Deliver a simple weekly report: new agents engaged, conversations started, and recruiting calls generated.

Success Metrics

• 100% of comments/DMs answered within 24 hours.

• 20+ meaningful agent touches per day (comments, DMs, outreach).

• 30+ new Houston agents added to CRM weekly.

• 10+ recruiting conversations per week that progress beyond “hello.”

• 90%+ accuracy in ManyChat flows triggering the right responses.

What Success Looks Like in 30 Days

• Week 1–2: Learn our engagement style, tools (Sprout, ManyChat, HubSpot), and brand voice. Start daily replies + log activity.

• Week 3: Build a personal list of 100+ Houston agents for outreach. Begin managing ManyChat flows.

• Week 4: Consistently hit 20+ agent touches/day, ensure 100% of inbound comments/DMs are answered, and deliver first recruiting engagement report.

Requirements

About You

• Strong, natural communicator who enjoys starting conversations.

• Social media savvy — especially IG & LinkedIn.

• Detail-oriented and disciplined about tracking outreach.

• Friendly, curious, and persistent (but not pushy).

• Experience in real estate, recruiting, sales, or community management is a plus.

More About You:

• Accountable: You own deadlines and results.

• Caring: You create content that genuinely helps and informs our audience.

• Coachable: You take feedback and improve quickly.

• Knowledgeable: You know how to spot content worth sharing.

• Transparent: You communicate openly and honestly.

• Bonus points if you already know AI tools, but we will train you.

Benefits

Why You’ll Love This Role:

• Stable, long-term opportunity with a top US real estate brand.

• Work 100% remote — from the Philippines.

• Clear process, repeatable results, and plenty of training.

• Be part of a team culture, not a solo gig.

• Growth opportunities to expand into more marketing or recruiting responsibilities.

Perks & culture

• Fully remote forever + stable US payroll via PH-friendly channels.

• Competitive salary + KPI bonus tied to video metrics & checklist completion.

• Gear / software stipend once you pass probation—upgrade that ring light or HeyGen subscription.

• Core values that read like real life: Accountable · Caring · Coachable · Transparent · Knowledgeable.

If you’re nodding along — you may be exactly who we’re looking for.

ABOUT THE HOUSTON PROPERTIES TEAM

Ranked Houston’s #1 boutique real-estate team with $2 B+ sales and 1,000 + five-star Google reviews, our purpose is simple: Empowering people to make wise decisions—at home and at work.

Our core values drive everything we do:

• Accountable: We do what we say, and we stand behind it.

• Caring: We treat every client and teammate like they matter — because they do.

• Coachable: Feedback helps us grow.

• Transparent: We value honesty, not spin.

• Knowledgeable: We invest in learning to better serve others.