SEO Lead

The mission of Trust Machines is to grow the Bitcoin economy. We’ve recently raised $150M to realize this vision, build Bitcoin apps, and the open-source technologies required to unleash the true potential of Bitcoin for DeFi and Decentralized Applications.

We are looking for a growth-oriented SEO Lead to join our remote-first team here at Trust Machines. The role requires a proven understanding of blockchain technology, Bitcoin, and DeFi. You’ll own SEO goals and work directly with our leadership, marketing, and product team to drive them.

What You’ll Do:

• Develop and execute successful SEO strategies

• Manage a team of copywriters, creative, and engineers

• Conduct keyword research to guide content teams

• Collect data and report on traffic, rankings, and other SEO aspects

• Direct off-page optimization projects (e.g., link-building)

• Review technical SEO issues and recommend fixes

• Work with social media and PPC teams to optimize campaigns

What We’re Looking For:

• 5+ years of SEO product management experience

• Highly data-driven, with the ability to show the direct business impact of successful SEO strategies

• Expert at working in the agile environment (user stories, iterative development, sprints, personas)

• Deep focus on driving increased organic traffic and increasing the engagement and conversion of our paid advertising traffic

• Experience executing content gap analysis and keyword research

We’d Also Like to See:

• Execution and results orientation – dissect complex problems, identify solutions, and drive these solutions to completion with a high degree of autonomy

• Excellent understanding of Google Algorithm updates and the corresponding impact.

• You have a consistent track record of meeting deadlines and taking the initiative to make confident decisions quickly and under pressure.

What we offer:

• Work from home

• Competitive salary based on NYC comp (regardless of location, benchmarked annually)

• Token incentives

• Open Vacation Policy, take the days you need

• Up to 16 weeks of paid parental leave

• Your choice of technical setup and equipment

Please note that benefits vary by country. The ones shown above are for our full-time U.S.based employees. Benefits information for non-US-based positions will be provided to individuals who interview for those roles.

Trust Machines is proud to be an equal opportunity employer and deeply cares about building a diverse team. Trust Machines is committed to building an inclusive environment for people of all backgrounds. We do not discriminate based on race, color, gender, sexual orientation, gender identity or expression, religion, disability, national origin, protected veteran status, age, or any other status protected by law.