Product Manager, Membership Growth

About Us

Hatch designs products to guide you as you find your way to rest. We've helped over 3 million sleepers, from ages 0 to 99, make space for rest in their busy lives. We’re building seamless ways to help people wind down, rest deeply and rise rested, because at the end of the day, sleep is the kindest form of self-care.

The Opportunity

You will help execute initiatives to grow our Hatch Sleep Membership program as well as future organic growth initiatives. This position will report into the VP of Growth and will also work closely with the core product team, data team, ecomm marketing team, growth marketing team, design and engineering. You will use your strong data analysis skills to run and evaluate experiments and identify experiment opportunities across ecomm site and app experience. A few examples of the work include:

• Execute on growth optimizations that will help drive acquisition for our premium membership experience across our kid and adult product lines

• Drive forward new experiences to promote membership growth across our Hatch site and app 

• Test membership required device experiences to evaluate long term product sales strategy

This person must be based in the United States or Canada. Hatch is based out of California, so this role would be asked to be available during PST/PDT hours.

What You’ll Do

Within 3 Months:

• Get to know our company strategies + products like the back of your hand. 

• Establish close working relationships with a variety of stakeholders across engineering, product, design, marketing, and customer support. 

• Begin to lead a pod of cross functional teammates across engineering, design, QA, marketing, and data

• Build a solid understanding of our product experience, across our ecomm site, mobile app, IoT platform, and content.  

• Start executing on a near term roadmap of growth priorities across web and app

Within 6 Months:

• Work with user research, marketing, design and engineering to propose features, experiments and improvements.

• Define product requirements, sketch wireframes, draft specs, and partner with design, engineering, and data on new features

• Build upon a  prioritized near-term roadmap of projects to help us achieve our strategic growth goals, focused on membership and organic growth initiatives

• Obsess over the performance of your product area, proactively managing key metrics and actively searching for new growth + experiment opportunities 

After 1 Year:

• Partner with the VP of Growth to drive the growth roadmap for membership and organic initiatives. 

• Develop a strong perspective on Hatch’s growth engine and how to think strategically about where product investments should be placed.

• Propose meaningful new opportunities for future growth strategies

What You’ll Bring

• 2+ years of consumer growth product management experience, ideally with subscription-based products.

• Proven track record of launching and managing product features that deliver meaningful impact for the users and business.

• Self-starting attitude: You drive many projects from start to finish with minimal guidance all with a focus on driving business growth 

• A passion for collaboration: You work effectively with teammates and win trust quickly.

• Customer empathy: You believe in using data to better understand customer behavior so that we can deliver value to Hatch users.

• Excellent communication skills: You analyze, tell the story (what happened and why), and recommend what should be done based on these insights.

• Strong analytical and problem solving skills. 

• Strong written and verbal communication skills to convey complex ideas to both technical and non-technical audiences. 

• Not only comfortable but excited to work in a fast-paced start-up environment.

Extra plus

• Experience working for a hardware, digital wellness, or sleep-focused brand. 

Why You Will Love Working at Hatch!

• We are certified as A Great Place to Work! 97% of our employees have reported that Hatch is a great place to work.

• We have an amazing leadership team that truly values its employees and lives our company values each and every day.

• We delight our customers with something everyone needs: a good night’s sleep!

• Our team is collaborative, fun, and brilliant!

• You have an opportunity to make a large impact in people’s lives

• We are backed by world class investors including True Ventures and have strong revenue growth.

• We let you take care of what you need by offering a flexible/remote work environment

We also take care of you through our comprehensive compensation package and many other perks and benefits including:

• 100% paid medical, dental, and vision for employees and 80% coverage for dependents

• Meaningful equity

• 401(k) match with no vesting schedule

• 16 weeks paid parental leave for those important moments in life

• 12 free therapy sessions on Samata Health's platform

• Financial Support for Family Planning

• Remote office allowance

• Monthly Internet reimbursement allowance

• Friends and Family discount on our products

• Discount program from popular brands in travel, entertainment and retail

• Many other spontaneous perks

Designed by experts and loved by parents, our Rest family includes Rest, Rest+, Rest Mini, and Rest (2nd Gen)—all-in-one sleep products designed for babies and kids that can be controlled remotely. Hatch Restore is a fully-customizable product geared toward helping adults sleep well. As an all-in-one sleep assistant, Restore helps people personalize their perfect night of slumber. Launched in 2014 by parent entrepreneurs Ann Crady Weiss and Dave Weiss, and featured on “Shark Tank” in 2016, Hatch is headquartered in Menlo Park, California. 

We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. We are proud to be an equal opportunity workplace.