Content Creator (Freelance)

Maximus (https://www.maximustribe.com/) is a mission-driven consumer health company that provides men with content, community, and clinical support to optimize them in mind and body. Maximus has raised $15M from top Silicon Valley VCs such as Founders Fund and 8VC as well as leading angel investors/operators from companies like Bulletproof, Tinder, Coinbase, Daily Stoic, & Shopify.

Maximus is looking for a dynamic Content Creator who will be the face of our social media presence, embodying our brand and values across platforms like Instagram and TikTok. This isn’t just about creating content; it’s about living and breathing the Maximus mission and leading conversations in the men’s health space. You’ll craft in-the-moment, on-the-go content, whether it’s gym workouts, interviews, or candid moments on the street, delivering valuable, science-backed information in an approachable way.

What We’re Looking For:

We’re after someone who’s tapped into the latest social trends and ready to engage our audience with relevant, buzzworthy content. This person should be as comfortable discussing “natty or not” debates as they are translating clinical research into relatable tips. If you’re already familiar with influencers like Joey Swoll, Anatoly, and the individuals shaping health and fitness culture, you’re ahead of the game. You’ll bring energy, insight, and authenticity as you build connections and foster conversations with our growing community of health-conscious men.

Responsibilities:

• Content Creation & Management: Produce and star in high-quality, engaging social media content across platforms, including Instagram and TikTok, with a balance of your own content and user-generated material.

• Scientific Communication: Break down scientific literature into straightforward, approachable language. Content will cover areas like hormone health, fitness, mental well-being, and more, with clinical team support.

• Social Media Calendar Ownership: Develop and maintain a content calendar that blends original, user-generated, and community-driven content. Engage with the audience actively to build community and drive interaction.

• Collaboration: Work closely with the editorial and marketing teams to align content with company goals and campaigns. Revise and edit content based on feedback to ensure the highest quality standards.

Qualifications:

• Bachelor’s degree in English, Science, or a related field.

• 5+ years of experience in social media content creation.

• Strong understanding of scientific concepts and the ability to translate them for a general audience.

• Proven experience creating content for men’s lifestyle publications or similar outlets.

• Excellent written communication skills with meticulous attention to detail.

• Proficiency in videography and photography.

• Ability to work independently and manage multiple projects with tight deadlines.

Qualities:

• High Conscientiousness: Highly effective, organized, dutiful, self-disciplined, and careful. You are the type of person who used multiple colors of highlighters, and everyone wanted to borrow notes from. You never forget a task, execute it flawlessly, and are as reliable as clockwork.

• High Horsepower & Humility: High intellectual and physical energy. You eagerly solve big, complex, and ambiguous company problems, while having the humility to “roll your sleeves up” and do the dirty work without complaint.

• Creative Thinker: Highly creative thinker who tends to find solutions that others don’t see or inappropriately dismiss. Not content to do the safe bet everyone else takes.

• Relentlessly Resourceful (http://www.paulgraham.com/relres.html): highly proactive, does not quit, and finds innovative solutions with little guidance. Bias for action and ability to thrive in an ambiguous environment with a high degree of autonomy.

• Passion for Men’s Health & Development: interest in helping men develop a healthy masculinity. Demonstrates personal dedication and interest in health optimization (e.g. diet, exercise, sleep, focus, and relationships).

Maximus is an equal opportunity employer, which not only includes standard protected categories, but the additional freedom from discrimination against your free speech and beliefs, as long as they are aligned with company values. We celebrate intellectual diversity.