TikTok Content Creator (Part-Time)

Palta is a multi-product tech platform developing several mobile apps focused on health and well-being with a combined audience of more than 60 million monthly active users. Our portfolio includes such successful companies as Flo (global leader in female health), Simple (a nutrition and wellness app with over 15m downloads), Zing (personal fitness trainer), and more. 
The rapid portfolio growth was fueled by the recently raised $100 million Series B round led by VNV Global, and the group’s revenue is currently sustainably growing 50% YoY.

SIMPLE, a leading mobile app with over 15 million downloads and 300K+ 5-star reviews, is seeking a creative and passionate TikTok Content Creator to launch and grow our brand's presence! 

We're looking for someone who lives and breathes Nutrition, Fitness, Health & Wellness, and Fasting—and knows how to bring these topics to life with engaging, buzz-worthy video content.

In this role, you’ll have the freedom to create content autonomously, developing fresh, exciting ideas to engage our audience and inspire healthier lifestyles. If you’re an experienced, ambitious content creator, nutrition coach or an individual with lots of desire to become one, we want you on board.

Key Responsibilities:

• Create and launch a new TikTok page for SIMPLE

• Develop engaging, informative, and entertaining video content aligned with our brand’s mission

• Work independently to film, edit, and publish videos

• Monitor trends and adapt content to maximize engagement

• Collaborate with the SIMPLE team to ensure messaging is aligned with our values of balanced nutrition and well-being

• Get to the first 1 million of views within 3 months from launch

Key Metrics: 

• Impressions growth

• Followers growth

• Share rate 

Qualifications:

• Passionate about Health, Wellness, Nutrition, and Fitness – You are deeply committed to helping others lead healthier lives and stay informed about the latest trends in these areas.

• Independent and Collaborative – Capable of working autonomously while also excelling in team environments, especially in fast-paced, dynamic settings.

• Social Media Savvy – Familiar with the latest social media trends and best practices across platforms, with the ability to leverage them effectively.

• Engaging Storyteller – Skilled at crafting educational and relatable content that captures attention and provides meaningful value to the audience.

• Creative Thinker – A natural innovator with a strong passion for social media and marketing, always thinking outside the box to bring fresh ideas to the table.

• Detail-Oriented – Excellent organizational and time management skills, ensuring no task is overlooked and deadlines are consistently met.

• Exceptional Communication and Collaboration – Able to clearly articulate ideas and collaborate effectively with teams across various functions.

• Customer Empathy – You have a deep understanding of customer pain points and use that insight to create content that resonates and offers practical solutions.

• Structured and Analytical Approach – You bring a thoughtful and methodical mindset to your work, testing ideas and analyzing results to understand what works best.

• Goal-Oriented and Resourceful – Able to adapt and be resourceful to achieve targets and metrics, even in challenging circumstances.

What You’ll Gain:

In this role, you will be a key player in elevating our brand to new heights, so we’re looking for someone who is driven to exceed expectations and deliver outstanding results. In return, you’ll join an exceptional company and team at an exciting early stage, where every contribution you make will have a significant and lasting impact.

Why SIMPLE? SIMPLE is on a mission to improve the lives of millions and is at the forefront of digital health. Simple is an app that promises an easy to follow, personalized weight loss program, delivered through an AI coach that adapts to users' needs and motivates them. As a result, Simple's users can stay consistent and sustainably lose weight - something that other weight loss solutions fail to help users do. Our ultimate goal is to help people feel like more confident, energized versions of themselves. 

Join us and help make wellness accessible, engaging, and fun for millions!

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Please note that your personal data will be stored for one year, as reasonably necessary to resolve any disputes within the hiring process, if any occur.