Create selling and engaging copy for diverse advertising materials (creatives, sales emails, landing pages, product descriptions, video scripts, social media ads, website content).
Collaborate with marketing and product teams to understand QIC's product features, benefits, and target audience, creating highly targeted and effective selling content.
Apply persuasive writing techniques to highlight key selling points, address objections, and drive audience engagement and action.
Research target audience, customer needs, and conduct competitor analysis to gain a deep understanding of the industry and market trends.
Work closely with the design team to ensure copy aligns with visual elements and brand messaging.
Edit, revise, and proofread copy for accuracy, clarity, and consistency while following brand guidelines.
Stay updated on advertising and copywriting industry trends, best practices, and emerging technologies.
Proven experience in a similar position in the MENA (preferably agency (creative, digital marketing etc.)
Strong understanding of marketing strategies and the ability to tailor content to target audiences
Exceptional written and verbal communication skills (English and Qatari Arabic)
Remote or hybrid work, long-term contract with QIC
Payment in US dollars
Full-time work schedule: 5 days per week, Sunday to Thursday
Vacation policy: Qatar Holiday Calendar, 28 days of vacation, and 10 sick-day-offs
Performance reviews are conducted twice a year, with the possibility of a raise in March and September
Benefits & Perks
Group and Individual English language classes
Reimbursement for conferences, training, and purchase of necessary tools
Consultation on tax policies with a manager
Running club and online yoga classes with a teacher
Corporate discount in Privilege Program, including Qatar Airways
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