Product Owner, Member Acquisition

About Twin Health

At Twin Health, we empower people to improve and prevent chronic metabolic diseases, like type 2 diabetes and obesity, with a new standard of care.

Twin Health is the only company applying AI Digital Twin technology exclusively toward metabolic health.

We build dynamic models of each person’s metabolism — drawing on thousands of data points from CGMs, smartwatches, and meal logs — to map their personal path to better health. Guided by a dedicated clinical care team, our members have lowered their A1C below the diabetes range, achieved lasting weight loss, and reduced or even eliminated medications, all while living healthier, happier lives.

Working Here

Our team is passionate, talented, and united by a shared purpose: to improve the metabolic health and happiness of our members.

Twin has been recognized for both innovation and culture, including:

• Innovator of the Year by the Employer Health Innovation Roundtable (EHIR)

• Selected to CB Insights’ Digital Health 150

• Named one of Newsweek’s Top Most Loved Workplace®

With more than $100 million raised in recent funding, including a $53M Series E round in 2025 led by Maj Invest and a $50M investment in 2023 led by Temasek, Twin is scaling rapidly across the U.S. and globally.

Opportunity: Growth Product Manager – Member Acquisition

Own the strategy and execution for Twin’s next-generation member acquisition experience.

Your mission is to build and scale a modern, AI-driven acquisition engine that consistently identifies the people who can benefit most from Twin and gets them to register and activate.

This is a hands-on, builder role. You’ll experiment aggressively, adopt the best emerging AI tools, and turn what works into repeatable, scalable systems across the business.

Responsibilities

• Own member acquisition end-to-end: from identifying high-potential populations to driving registration and early activation

• Build the member acquisition “machine”: segmentation, targeting, messaging, experiment backlog, measurement frameworks

• Stand up AI-driven growth workflows: personalization, creative iteration, campaign orchestration, ops efficiency

• Run bold experiments across the funnel: partner/employer launches, outreach (email, SMS, direct mail), landing pages, referral loops, signup flow optimization

• Instrument, analyze, and explain performance: dashboards, experiment evaluation, clear reporting of winners/losers

• Collaborate cross-functionally to align acquisition initiatives with product and business goals

Qualifications

• AI-first approach: Hands-on experience using AI tools for research, targeting, personalization, creative iteration, and workflows

• Proven track record improving top-of-funnel outcomes (registrations, conversion rate, CAC) through experimentation

• Builder mindset: Ability to create lightweight systems, flows, templates, automations, and instrumentation independently

• Strong analytics and experimentation skills

• Product expertise:

  • 8+ years of product management experience

  • Experience designing, launching, and scaling products

  • Proven ability to build workflow tools and AI-integrated features in regulated environments

  • Demonstrated ability to lead agile teams and manage product lifecycle end-to-end

  • Strategic thinker with excellent execution skills

📍 This is a remote opportunity based out of the U.S. Applicants must be authorized to work for any employer in the U.S. (Visa sponsorship not available).

Compensation & Benefits

• Salary: $195,000 – $225,000 annually

• Equity Participation: Opportunity for ownership

• Vacation: Unlimited PTO with manager approval

• Parental Leave: 16 weeks fully paid (delivering parents), 8 weeks fully paid (non-delivering parents)

• Healthcare: 100% employer-sponsored for you, 80% coverage for family; HSA & FSA options

• Retirement: 401k savings plan

• Remote Team: Work with an accomplished global team