Paid Media Manager

At Ahrefs, we are seeking a talented Paid Media Manager to drive our digital advertising efforts and maximize our online presence. As a key member of our marketing team, you will be responsible for developing, implementing, and optimizing our paid advertising campaigns across various platforms, including Facebook, Google, and Twitter.

Key Responsibilities:

• Develop and execute comprehensive paid advertising strategies aligned with Ahrefs' marketing goals and objectives.

• Collaborate closely with our in-house design team to create visually compelling and engaging ad creatives that resonate with our target audience.

• Craft persuasive and attention-grabbing ad copy that effectively communicates Ahrefs' value proposition and unique selling points.

• Set up, monitor, and optimize ad campaigns across Facebook, Google, and Twitter to achieve desired outcomes, such as increased website traffic, lead generation, and conversions.

• Conduct in-depth analysis of campaign performance data, leveraging Ahrefs' powerful suite of SEO tools, to identify areas for improvement and provide actionable insights.

• Stay up-to-date with the latest trends, best practices, and platform updates in the digital advertising landscape, ensuring Ahrefs remains at the forefront of innovation.

• Continuously test and experiment with new ad formats, targeting strategies, and creative approaches to maximize campaign effectiveness and ROI.

Qualifications:

• Proven experience in managing successful paid advertising campaigns on Facebook, Google, and Twitter, with a track record of delivering measurable results.

• Excellent copywriting skills, with the ability to craft compelling and persuasive ad copy that resonates with the target audience.

• Strong collaboration skills, with the ability to work closely with the design team to create visually appealing and effective ad assets.

• Analytical mindset and proficiency in interpreting and leveraging data to drive campaign optimization and decision-making.

• In-depth knowledge of digital advertising trends, best practices, and platform-specific guidelines and policies.

• Familiarity with Ahrefs' suite of SEO tools and their application in paid advertising campaigns is a plus.

If you are a driven and creative paid media professional with a passion for delivering exceptional results, we invite you to apply for this exciting opportunity at Ahrefs. Join our team and contribute to the success of our cutting-edge SEO platform.

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Ahrefs does not engage with agencies or third party recruitment solutions for the roles we hire for. If at any point we need help, we'll let you know!