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Managing Editor, Social Media (Lifestyle)
Blavity, Inc. is a venture-funded media and technology company, founded in 2014 around a simple idea: enable Black millennials to tell their own stories. Today, we are home to the largest network of platforms and lifestyle brands serving the multifaceted lives of Black millennials & Gen Z through original content, video, unique experiences, and product solutions. Blavity Inc. has evolved into a market leader for Black media, reaching 250 million users per month through our growing brand portfolio, including Blavity, Blavity360º, AfroTech, Talent Infusion, 21Ninety, Travel Noire, Home & Texture, and Blavity House Party. Our Blavity, Inc. employee community is composed of passionate, energetic, and culturally conscious individuals working together to deliver value to each other, the company, and our clients. We are always searching for new additions to our community that will help us continue to scale, contribute meaningfully to our culture, and advance our strategic direction.
Job Summary:
Blavity Inc. is looking for a Managing Editor, Social Media (Lifestyle) to execute digital strategy across all social platforms for Blavity’s lifestyle brands (Home & Texture, 21Ninety, Travel Noire). This role is expected to formulate and execute a plan for growing our reach across social platforms through content creation and curation, including collaboration with influencers and industry experts to create compelling content and launching original franchises. The Managing Editor, Social Media will partner closely with the Editorial, Content Marketing, and Video teams to maximize the impact of their work.
This position will report directly to the Director, Content & Programming.
Responsibilities:
Create original and compelling content for social media across all platforms (i.e. TikTok, Instagram, Pinterest, Facebook, and Twitter)
Keep abreast of social trends and quickly adjust a plan to make the most impact on performance
Work closely with Social Producers and Content Marketers to maintain shared social calendar and ensure quality of content
Partner with the Director, Content & Programing to continuously refine the social strategy based on industry trends and analytics
Track and report on Key Performance Indicators for social on a weekly cadence
Qualifications:
Education: Bachelor's Degree in Journalism, Communications, or related fields
Required Experience:
2+ yrs of Digital Marketing and/or Social Media experience
Previous experience creating content for social media, including but not limited to TikTok, Instagram, Pinterest, Facebook, and Twitter
Previous experience using analytics to make decisions and identify learnings from our performance
Preferred Experience:
Previous experience working at a fast-paced digital publisher or agency
Technologies: Fluent in Google Suite, Canva, Sprout Social, Asana, and/or comparable project management suite Additional Qualifications:
Creative thinking and the ability to identify new ways to resonate with and reach our audience
Comfort with being on camera/being captured for short-form social video
Strong attention to detail, organizational skills and the ability to manage several projects simultaneously
Strategic mindset
Independent, entrepreneurial self-starter who is comfortable taking on a high level of responsibility
Comfort with ambiguity and a proven love for transforming unorganized/complex data into rigorously structured, insight-oriented solutions
High-energy, company-first, positive attitude; must be motivated to work hard in a fast-paced environment
Excellent communication and analytical skills; outgoing and sociable; willing to wear multiple hats
Passion for details and an obsessive need to document and communicate findings
A healthy appreciation of GIFs and Black culture
Details:
This is a fully remote role, U.S.- based role. Occasional travel may be required.
Candidates must be authorized to work in the U.S.
Candidates must be available to work in alignment with the Pacific Time Zone 25% and Eastern Time Zone 75%.
The annual salary range for this role is $70,000 - $80,000.
To apply, please submit your resume and cover letter online at BlavityInc.com/Careers.
Blavity is committed to creating a diverse environment free of discrimination and harassment, and building a team that represents a variety of backgrounds, perspectives, and skills. Blavity is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, HIV Status, veteran status, or any other status protected by the laws or regulations in the locations where we operate.
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Managing Editor, Social Media (Lifestyle) is responsible for executing digital strategy across all social platforms for Blavity’s lifestyle brands.
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