Head of Sales and Marketing

As the Head of Sales and Marketing, you will drive revenue and growth by leading both sales and marketing efforts for our digital agency. You will be hands-on in optimizing sales processes, building strategies on how to generate leads, building partnerships, and managing a high-performing team. With a proven track record in business development within the tech industry, you will work directly with C-level executives, key stakeholders, and decision-makers to help Five Jars reach its business goals and shape its future direction.

Key Responsibilities include such areas:

• Team Management & Leadership Sales

• Sales

• Marketing

• Strategic Partnerships & External Relations

• Budgeting and Financial Analysis

• More details 👇

Team Management & Leadership

• Recruit, train, and lead a high-performing sales and marketing team.

• Lead and motivate the sales and marketing team, ensuring alignment with business objectives and fostering a high-performance culture.

• Set clear targets for the team, monitor progress, and provide guidance to ensure goals are exceeded.

• Build a development roadmap to support team members' growth, ensuring they have the resources and support to succeed.

• Continuously refine workflows to improve efficiency and performance across sales and marketing functions.

Sales

• Develop and execute a sales strategy that drives prospecting, lead generation, and deal closing, fully aligned with company objectives.

• Utilize tools and outbound strategies to identify high-quality leads and convert them into long-term partnerships.

• Drive direct sales efforts, including leading the team in proposal pitching and deal closing.

• Oversee the sales team and processes from lead generation to negotiation and closing.

• Continuously optimize sales processes to maximize efficiency and effectiveness.

Marketing

• Collaborate with the marketing team to ensure cohesive strategies that drive both brand awareness and customer acquisition.

• Manage the agency's online presence, including the website, social media channels, etc.

• Oversee the execution of marketing campaigns across digital channels, events, and trade shows, ensuring alignment with sales efforts.

• Guide the creation of engaging content that clearly communicates the company’s value proposition.

• Lead the company’s participation at industry events, maximizing visibility and aligning event strategy with business goals.

Strategic Partnerships & External Relations

• Identify and cultivate relationships with potential clients, industry partners, and vendors to create new business opportunities.

• Cultivate strong relationships with key clients, industry partners, and stakeholders.

• Represent the company at industry events (travelling to the USA is required) and trade shows, building a network of contacts that enhance visibility and drive growth.

Budgeting and Financial Analysis

• Create and maintain a department budget, forecast, and other reports.

• Conduct regular financial analysis to measure the effectiveness of campaigns and strategies.

• Make data-driven decisions to improve ROI on marketing initiatives.

• The Head of Sales and Marketing plays a pivotal role in driving the agency's revenue growth and brand recognition. This role demands a dynamic blend of strategic thinking, interpersonal skills, and industry expertise to succeed in a competitive software development landscape.

Requirements:

• 5+ years of experience in business development, with a focus on sales experience, and supporting marketing activities.

• Based in European timezone, with the ability to travel abroad, USA in particular (U.S. visa is very preferred, but we can help with opening one).

• Previous experience working within a software development environment (software development agency, IT outsourcing company, web-development agency, design agency) 

• Fluency in spoken and written English (C1 level)

• Demonstrated success in solo sales within service-based tech B2B companies.

• Proven experience managing sales and marketing teams

• Proven expertise in sales process optimization, lead generation, and campaign management.

• Strong background in working directly with C-level executives, decision-makers, and key stakeholders.

• Experience participating in industry events and trade shows as an exhibitor.

• Technical understanding of web and mobile technologies.

• Results-oriented, with strong business awareness and a focus on delivering high-quality outcomes.

• Confident decision-maker with proven leadership skills and the ability to build and motivate high-performing teams.

Selection process

• Screening interview with TA Specialist (45 min)

• Qualification interview with COO (60 min)

• Final interview with CEO (60 min)

• (optional) Additional Focus interview with C-level (60 min)

• References check 

• Offer 

We offer

• 100% remote work

• Flexible schedule and 7-hour working day

• A dynamic IT company in web-development environment

• Regular business tips and conferences

• Flexibility in making decisions, contribution to company's strategy

• Professional growth, performance and salary reviews

• Benefits such as vacation, sick leaves, days off during official national holidays

• Happy Hour every Friday with team members

• Help with learning new things (courses, books, etc.)

• Warm and friendly working environment

• Respect and support with all activities

• Team building and other sorts of online/offline team activities