Engagement Editor, Branded Content

At Freethink Media, we believe the daily news should inspire people to build a better world. While most media is fueled by toxic politics and negativity, we focus on solutions: the smartest people, the biggest ideas, and the most ground breaking technology shaping our future. 

Across our two flagship sites, Freethink and Big Think, we publish over 50 new articles and short documentaries every week to a community of more than 13 million followers and subscribers. 

Watch this video to see what we're all about: www.freethink.com/about/careers

What You’ll Do

Can you write headlines and social copy that instantly grab attention online? Can you manage tens of social channels, optimizing content for each platform to build true communities? Do you obsess over data and analytics, using them to consistently drive strategy? Can you manage multiple client-facing projects simultaneously with a laser-sharp eye for detail and absolute correctness?

Turning complex stories into clear, compelling hooks isn’t easy, and neither is building the communities to consume those stories. That’s what this role is all about.

We’re looking for an Engagement Editor to oversee one of our branded content publications. This role will own the publishing strategy and shape the future of the brand’s community. Our ideal candidate would have strong experience:

• Defining and executing a multichannel marketing strategy

• Managing a team of marketers

• Packaging content for social media

• Managing social accounts for a digital publisher or brand 

• Promoting content effectively, creatively and appropriately online

• Collecting insights on content performance to improve strategies

• Upholding client relationships and preparing external-facing documents

• Operating under strict deadlines

What You’ll Need

Copywriting Skills

• Proven experience writing editorially-driven copy that captures complex, nuanced ideas with a focus on headlines, meta descriptions, and small titles.

• Proven experience writing social media copy for YouTube, Facebook, Instagram, Twitter, and LinkedIn that balances editorial standards and clickiness with a focus on headlines, share text, and captions.

• Completion of this copy assignment: https://forms.gle/Lzzji6zhKQkT8quu8 

Social Media Marketing Skills

• Strong understanding of each social channel and what makes them tick with a focus on YouTube, Facebook, Instagram, Twitter, LinkedIn, and TikTok

• Experience and confidence using each platform’s content tools (e.g. Facebook Business Studio) and third party social media tools (e.g. VidIQ, Agorapulse, Echobox)

• Keen eye for design to provide performance feedback to design team 

• Acute mind for regular AB testing of copy and thumbnails

Analytics & Reporting Skills

• Experience using social platform analytics effectively to improve performance

• Ability to present data-driven performance reports both internally and to external clients

Client Relations Skills

• Proven experience upholding client relationships

• Absolute acuteness for accuracy when preparing client deliverables

• Comfort regularly meeting with and presenting to clients

Soft (But Very Important) Skills

• An existing love for content – you read, watch, and consume social media content on the regular

• An obsession with planning and organization — our team is based across multiple continents spanning many time zones, so your commitment to hour-based deadlines is key

• Comfort working remotely

• Ability to recruit, lead, and empower a team of marketers

• A love for reading and watching our content

• Strong presentation and communication skills

• Comfort communicating strategic feedback 

• An adaptive and flexible spirit

• Courage to experiment, openness to feedback, and a desire for continuous learning and improvement

What You’ll Get Out Of this Opportunity

• Work from home flexibility

• Collaborative culture in a startup environment

• Growth opportunities within a fast-growing company

• Competitive salary and benefits including: Medical, Dental, Vision, Life, and Disability Insurance, 401(k), Commuter Benefits, Mobile Phone Stipend, and more!

If you are also interested in the Freethink or Big Think Engagement Editor roles, please apply to only one job listing. Your application will be considered for all three open roles.

Do you meet most, but not all of the qualifications for this role? No worries - we invite you to apply if you think you'd be a great match!