Growth PM - Marketing

Interested in joining a talented team to drive growth in a high-energy, tech-driven company?

We're on the lookout for a high-performing, yet humble Growth Product Manager - Marketing to work with the VP of Marketing to build out the growth function and to be responsible for developing growth strategies for acquisition, expansion, and retention within key Marketing channels (Website, marketing automation, and ad platforms).

You will be responsible for defining Growth KPIs, developing full-funnel reporting, and owning the marketing tech stack. Leading and coordinating execution with a tech team of three full-stack developers, one QA Engineer, and one UX designer.

The ideal candidate should have experience in Sales-led startups, be skilled in leading execution with technical teams, be knowledgeable about marketing tools, and bring an experimentation mindset. Proxify's growth up until now has been primarily paid and organic search-led, so the candidate should be familiar with these channels to effectively support and collaborate with our performance marketing and content teams.

What you will do:

Growth Strategy: Along with Marketing leadership, set the growth strategy to meet qualified leads and revenue goals.
Technical execution: This role is responsible for managing the technical resources available for the Marketing team effectively, to ensure that all initiatives that require development and UX design work are prioritized and executed efficiently. This includes our website, marketing automation, ad platforms, and marketing data.
Website: Be comfortable setting up tracking, creating new features, scaling programmatic SEM and SEO, and running A/B tests to improve conversion rate.
Marketing automation: Be responsible for supporting all initiatives that require development work to strengthen our CRM and Marketing automation tools.
Ad platforms: Ensure that the Performance Marketing team is supported technically to have the right data and website requirements to execute effectively.
Cross-functional and team leadership: Collaborate on growth across the company, share funnel metrics regularly, being a key partner for our Product team
Analytics: Support all efforts related to the technical implementation of our Marketing data setup.

Why you’ll love this opportunity at Proxify:

❤️ Join a team of tech lovers where support and humility are our guiding principles
📈 Take a lead in a role with a high business impact
🚀 Great opportunities for professional development and personal growth
✈️ Work in a truly international environment where we from time to time meet and spend quality time together (our team spans 39 countries!)

To be successful in this role, we believe that you:

• Have worked at a startup, preferably with a sales-led model. Early or scale-up (Seed-Series B) experience is preferred.

• Have proven experience in leading and managing a development team, including organizing bi-weekly sprints and facilitating key team rituals such as daily stand-ups, backlog grooming, sprint planning, and retrospectives.

• Are a T-shaped technical marketer with a broad understanding of paid acquisition, SEO, referrals, and a deep understanding of conversion rate optimization and website management.

• Have proven experience managing experimentation programs.

• Are proficient with data- you are at home with data wrangling and know how to capture, extract, and analyze data for insights.
  

Oh and you'll love this role if:

• You have an experimentation mindset - you don’t just test things you’ve done before and understand the importance of testing and scaling what works.

• You are accountable - and can lead through ambiguity and dig into the details to solve problems.

• You are curious and have a strong bias to action.

• Strategic and scrappy - we are building our growth engine, you should be excited by the opportunity to join at the ground floor with a strong foundation already. You’ll be hands-on building and executing, but you’ll also need to set objectives, prioritize initiatives, and report on key results.

• You love numbers - and are technical, analytical and data literate. You are able to dig into our tracking, metrics, and distill insights to tell compelling stories through data.
  

Why it may not be your match:

❌ You like everyday to look the same, this might not be for you because we build as we go and keep agile

At Proxify, we believe that together, we can achieve our dreams. Anything is possible, with the right people. Are you in?

Be our guest and visit our website to learn more about us. Can’t wait to meet you! 🚀

Kindly submit your application and CV in English, as this is the standardized language we use at Proxify.