Head of Growth Marketing

SafeBase is not your run of the mill Start-Up. We are a fully remote Global team with amazing talent in the US, Canada, and Israel. In just three years we have grown to over 500 customers with names like LinkedIn, Jamf, Instacart, and OpenAi on our roster. Last year we raised an 18M Series A and have since tripled our original headcount.

Trust sits at the core of our product, mission, and values. It allows us to put ego aside, roll up our sleeves, ask tough questions, and approach problems together as one team. Placing trust at the forefront of everything we do enables our People to bring their authentic voice and experience to the table.

Our team is curious, supportive, and innovative. We pride ourselves on having a fun in a collaborative work environment. If you are looking for an opportunity to have an impact, own your position, and make those around you great, then we have vacant seat on our rocket ship that may just have your name on it.

Check us out, and great ready to join a Team committed “Helping our customers build and maintain trust”

How you’ll make an impact:

• Own development and communication of the long-term vision, goals, and roadmap for the integrated growth marketing strategy for SafeBase

• Own the pipeline number to define our demand generation strategy and channel mix to drive net new logo acquisition and marketing sourced revenue

• Leverage your deep knowledge of demand generation tactics such as paid social, SEO/SEMm email marketing, nurturing, webinars, field, partner marketing, PR, and tactics not yet thought of, to create a campaign calendar that continually draws future customers to SafeBase.

• Manage the demand generation team including campaign management, marketing ops, and events.

• Own the handoff between marketing and sales to ensure full-funnel optimizations across the customer journey from lead to close

• Leverage quantitative and qualitative data to identify customer needs and creative opportunities for growth

• Own the metrics. Set the KPIs and metrics that define measurable success across the marketing organization, execute on initiatives to hit goals, and partner with exec team to share with the board

• Collaborate with product marketing on nailing our messaging, and GTM plans for new products, verticals, and personas

• Work closely with brand and design to make sure each touchpoint on the customer journey tells the right story, to the right audience, at the right time

We’re looking for someone who has:

• 7+ years of experience in marketing or demand generation in a start-up environment

• 3+ years managing a high performing demand generation or product marketing team

• Experience setting and managing marketing budgets

• Direct experience managing paid social, SEM/SEO, email marketing, webinars or other on-the-ground demand generation strategies

• Previous experience hiring, assessing, and managing contractors or agencies

• Comfort with both the qualitative and quantitative sides - you can think through a quarterly campaign and large data sets

• Hunger to learn and expand your skill-set

• Extreme comfort working cross-functionally with sales, product management, finance, Customer Success, and other teams

• Excellent problem-solving skills and the ability to work in a fast-paced environment

Nice to haves:

• Experience at a B2B SaaS startup. Even better: Familiarity in the cybersecurity/compliance realm.

• Experience in a quantitative and/or strategy role

Job descriptions are just a description. SafeBase is full of curious optimizers, which is why we value unique experiences, abilities and opinions.  If this role sounds like your next adventure, but you don’t feel entirely qualified, apply! We value candidates who own it, and if you’re relentlessly resourceful too, you might be exactly who we are looking for. 

Get to Know SafeBase!

What is SafeBase?  SafeBase's Smart Trust Center is a centralized source of truth for an organization's security and compliance information. Our Trust Center makes it easy for companies to build and maintain trust with customers and prospects, while streamlining security workflows behind the scenes with smart features like automated NDAs and CRM integrations. We're solving problems that have plagued the industry for years, and customers often tell us "I wish I had SafeBase sooner." You can check out an example Trust Center here: https://linkedin.safebase.us/

Remote @ SafeBase

We believe that working remotely shouldn’t cause any barriers to a great employee experience, so from onboarding to day to day operations, when you work remotely at SafeBase your colleagues and leaders are only as far as a virtual tap on the shoulder away.

Core Values:  Transparency + Respect + Uniquely You + Self-Motivated + Teamwork = TRUST

If you are not excited yet — check feel free to learn more about SafeBase and our culture here: https://safebase.io/about

We cannot wait to hear from you!