Paid Search Specialist

Ziff Davis Shopping helps millions of shoppers discover and save, delivering exceptional consumer and merchant-advertiser experiences across a portfolio of leading mobile and ecommerce brands. Our domestic brands include RetailMeNot, Offers.com, Blackfriday.com, TechBargains and more. We also run the leading Cash Back, Reward and Coupon codes brands in the UK (Voucher Codes).  

We are currently looking for a Digital Marketing Specialist (Paid Search Specialist) to add to our dynamic team.   

About The Role:  

As a Digital Marketing Specialist you will be an individual contributor responsible for building, launching, managing and growing an assigned portfolio of paid search marketing campaigns. You will work collaboratively within a team of seasoned digital marketing professionals but will also be expected to operate autonomously and follow Ziff Davis Shopping's documented PPC best practices to guide these campaigns toward specific performance goals.  

What You’ll Do:  

• Operate with minimal guidance as an individual contributor and own campaign management end-to-end

• Own a tier 1 campaign portfolio (novice-level complexity)

• Follow documented best practices to manage, maintain, and grow assigned portfolio through active campaign management (including ownership of ad copy maintenance and testing, bid/budget updates and keyword mining)

• Communicate portfolio performance, challenges and escalations to manager(s) through weekly 1:1s, daily check-ins and ad-hoc outreaches

• Review best practice documentation regularly and mentor with more-senior campaign managers to hone paid search skills and knowledge

Qualifications:  

• 1-2 years paid search campaign management experience

• Fundamental-level knowledge of Microsoft Excel (including basic formulas)

• Fundamental-level knowledge of Google Ads and Microsoft Ads

• Strong attention to detail

• Excellent written and verbal communication skills

We Offer Great Benefits:   

• Company-sponsored medical, dental, and vision insurance (including domestic partner coverage) + pet insurance

• Flexible Vacation / Paid Time Off

• Charitable Giving Programs that include Paid Time off to volunteer and donation match

• Family Planning Programs like MAVEN Fertility Concierge

• Pregnancy and Paid Parental Leave (up to 16 weeks)

• 401K savings plan with employer match

• Employee stock purchase program (ESPP)

• Wellness Programs: Gym reimbursement, Lose It! and Calm subscriptions

• Hybrid, Remote and Flexible work arrangements

• Diverse and inclusive employee resource groups where you can collaborate with teams across the company while making an impact in the areas that most excite you!

U.S. Equal Employment Opportunity/Affirmative Action Information  

Individuals seeking employment at Ziff Davis are considered without regard to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, or sexual orientation. You are being given the opportunity to provide the following information in order to help us align with federal and state Equal Employment Opportunity/Affirmative Action record keeping, reporting, and other legal requirements.  

Ziff Davis Shopping is a business unit of Ziff Davis, Inc.   

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