Amazon PPC Specialist - Expert Level

Who we're looking for:

• Autonomous and self-motivated digital marketer who thrives on data and analysis.

• Natural ability to blend intelligence and heart to identify client-specific solutions

• Antsy to implement automation as a means for efficiency, with the motive of elevating the strategic impact only a human can bring to a the table.

• Ability to understand client goals and available advertising programs and trends that can help achieve those goals.

• desire to maintain effectiveness by developing and maintaining a professional knowledge of new and emerging trends with the Amazon and online shopping space.

• Eager to actively participate in identifying new and improved processes that will result in greater productivity and profitability.

Responsibilities:

As an Amazon Advertising PPC Specialist, you will be responsible for:

• Managing and optimizing PPC advertising campaigns on various Amazon Advertising channels, including Sponsored Product, Sponsored Brand, Sponsored Display, and Sponsored Brand Video.

• Developing and implementing client-specific Amazon advertising strategies.

• Creating and building out campaigns, managing budgets, and updating bids.

• Conducting A/B testing of ad copy and optimizing campaigns for optimal ACoS (Advertising Cost of Sale).

• Creating and completing tasks related to campaign management and optimization.

• Collaborating and communicating with both the internal team and clients.

Requirements:

• 2 years of experience managing Amazon PPC campaigns.

• Amazon Advertising Certified.

• Experience with A/B and multivariate experiments.

• 2 years of experience working in a business environment.

• 2 years of customer-facing experience.

• Proven interest in data-driven problem-solving (degree in marketing, finance, engineering, economics, or relevant work experience).

Who We're Looking For:

We are seeking an autonomous and self-motivated digital marketer who thrives on data and analysis. The ideal candidate possesses the ability to blend intelligence and heart to identify client-specific solutions. They should be eager to implement automation for efficiency while recognizing the strategic impact that only a human can bring to the table. Understanding client goals and staying up-to-date with the latest advertising programs and trends on Amazon and the online shopping space is crucial. The candidate should actively participate in identifying new and improved processes to enhance productivity and profitability.

Salary, Benefits & Onboarding:

• Full-time starting salary: $50,000 - $70,000.

• Growth rate dependent on the timeline and success of client portfolio growth.

• Senior specialists' salaries are evaluated quarterly, aiming to maintain a ratio of 25% of maintained client revenue.

• Expectation to manage an average of 8-10 client accounts, with a minimum per account revenue of $2,000.

• Client fees are determined by ad spend and range from $2,000 to $10,000, with an average of $3,000.

• Benefits include unlimited PTO, 100% employer-paid group health insurance, vision and dental insurance, 401(k) matching, and more.

Onboarding:

During the approximately 6-week onboarding process, senior specialists will receive training in account audits, monitoring, report manipulation and analysis, and keyword research. They will work closely with other specialists and strategists, shadow new client onboarding, and attend current client meetings. After initial training, they will work with a partner specialist to gain hands-on experience while familiarizing themselves with the company's processes. As knowledge and experience increase, client assignments will become more significant and based on mutual confidence.