Email Marketing Executive
JOB SUMMARY :
As Email Marketing Executive, you will develop and manage strategies and execute email marketing automation and campaigns for our clients. To succeed in this role, you need to be creative, analytical, self-driven, and detail-oriented. Above all, you need to be a good team player.
RESPONSIBILITIES:
Creating email marketing automation and targeting strategies based on customer lifecycles, segmentation, predictive analytics, and client’s branding needs
Developing and executing large-scale email marketing campaigns
Continuously measuring and optimizing email marketing automation and campaign performance
Launching and quality checking email marketing automation and campaigns to ensure they’re 100% error-free
Working with the Graphic Design and Copywriting Teams to develop design strategy for each client
Create monthly reports
Analyzing campaign performance and suggesting improvements
Gathering and analyzing competitor email programs for insights around email strategy, targeting, promotional offers, and cadence/delivery timing
KEY REQUIREMENTS:
At least a Bachelor's Degree in Marketing, Communications, Humanities, Multimedia, or similar
At least 2 years+ of progressive experience in Email Marketing
Proficiency in email marketing platforms and tools (Campaign Monitor, MailChimp, Active Campaign, Drip, GetResponse, Retention Science, etc.); Klaviyo is a plus
Interest in the e-commerce industry is a must
Experience in handling multiple clients/accounts (agency experience is a plus)
Ability to work independently in a remote setting.
Willing to work on a contract basis until December 2024
GET IN TOUCH :
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