About FWD People

FWD People is a full-service strategic marketing agency delivering meaningful and measurable results in the health and non-profit sectors. We take pride in being our clients’ trusted strategic partner—staying ahead of the curve, and leveraging our expertise and foresight to help them navigate change and seize opportunities.

We approach every challenge with a commitment to innovation, excellence, and empathy, and we seek the same qualities in our team. As a fast-growing, senior team, we're excited to welcome more forward-thinking individuals who will help us drive growth, foster positive change within our clients’ industries, and have fun along the way.

The Role

As Senior Copywriter, Healthcare, you’ll play a key role in shaping the voice, messaging, and content for one of our most complex human health clients. You’ll collaborate closely with cross-functional teams and clients to develop strategic, on-brand copy, while fostering strong relationships through excellence in communication and content delivery.

You’ll have autonomy in your role, balancing creativity, regulatory needs, and deadlines, all in a supportive environment that values your ideas and promotes growth.

What You’ll Do

Lead copy and content development, with a focus on Human Health diagnostics, while contributing to other workstreams
Translate complex clinical and scientific information into consumer-friendly, compelling copy across paid social, IVA scripts, websites, and sales materials
Own all stages of copy development—from concepting to delivery—including proofreading and revisions
Contribute to messaging strategy sessions with clients and internal teams, incorporating feedback to refine content
Develop fluency in client industries, including therapeutics and diagnostic tools, to tailor messaging to specific audiences
Ensure consistency and clarity across brand identities, channels, and formats—including print, digital, social, web, and technical documentation—using industry best practices
Collaborate closely with FWD People team members and clients to develop strategic, on-brand content and copy solutions
Maintain version control and manage assets throughout the project lifecycle to ensure quality, organization, and efficiency

What You’ll Bring

7+ years of writing and editing high-science, data-heavy healthcare content, with a focus on technical precision and accuracy in oncology or diagnostic environments
Confidence in client-facing environments, comfortable fielding questions and leading conversations
Ability to dissect and interpret complex scientific data, identifying key points for technical and regulatory audiences
High standards for the creative process and output, with exceptional attention to detail ensuring accuracy, consistency, and precision in all deliverables
Proficiency in AMA and AP style, with strong understanding of best practices in pharma and healthcare, including applying references and validating ahead of regulatory submissions
Ability to critically evaluate and summarize scientific data and clinical results
Strong self-management skills under pressure, delivering on-brief, strategic, and compelling copy across deliverables
Critical thinker and natural storyteller, skilled at communicating ideas in slides and across Google Workspace, and presenting to clients and internal team members
Self-motivated, positive attitude and collaborative nature, with adaptability, proactive communication, and openness to new situations

What You’ll Love About This Role

Creative Challenge: Work on innovative projects in Biotech and Animal Health, and contribute to non-profit initiatives, stretching your creative and technical skills across unique audiences
A Culture of Growth: Be part of a team that values growth, offering opportunities to learn, collaborate, and lead in a supportive environment
Strategic Impact: Leverage your creative and technical talent with a focus on strategic thinking, ensuring that every piece of content aligns with campaign and client goals and contributes to meaningful outcomes

Working at FWD People

We are a senior team that champions integrity, adaptability, excellence, and growth. Here, you’ll collaborate with solution-focused colleagues to advance both our clients and our teams.

Our office is located in Brooklyn Heights, and we offer a flexible hybrid work schedule. We value in-person collaboration and connection but also understand the importance of offering the flexibility to work from home.

We are dedicated to creating a diverse, equitable, and inclusive workplace where everyone feels valued and respected. As an equal-opportunity employer, we welcome differences in race, gender, age, sexual orientation, disability, and more. We believe that diversity drives innovation and success, and we are committed to ensuring equal opportunities and fostering a culture of respect and collaboration.

Interviewing at FWD People

We believe in transparency and respect for your time. Our hiring process is designed to be open, fair, and straightforward, giving you a clear picture of what to expect while also giving us a chance to get to know you.

Process:

Initial Conversation: A friendly chat to learn about your background, goals, and what excites you about this opportunity
In-Depth Interview: A deeper discussion about your skills, experiences, and how you envision contributing to your next team
Scenario Conversation: A collaborative discussion walking through real-world scenarios to show how you think through challenges, make decisions, and approach problem-solving
Final Interview: An onsite conversation with additional team members and leadership to explore how your unique talents align with our mission and values

We’re committed to keeping the process clear and communicative every step of the way.

Benefits & Compensation

At FWD, we believe in supporting our team both personally and professionally.

Benefits include:

25 days off per year + 16 paid holidays
Matching 401(k)
Medical, dental & vision coverage
Paid maternity & paternity leave
Home office setup stipend
Yearly team retreats
Comprehensive professional development program including executive coaching and annual stipend

Salary Range: $105,000 – $130,000, commensurate with experience
Preference for contract-to-permanent candidates to ensure a great mutual fit, though full-time candidates are welcome and encouraged to apply.

This role is based in NYC (Brooklyn) with a flexible hybrid work schedule.

Senior Copywriter, Healthcare