Casino Content Writer - Japanese (Maternity Cover)

Who we are 

At Game Lounge, we consider ourselves dynamic change-makers shaping the future of iGaming affiliate marketing. Our talented, creative, and dedicated team excels in creating websites and discovery tools that not only deliver value but also foster meaningful connections.

Since our inception, Game Lounge has embarked on a journey of growth and innovation, propelling us to remarkable heights. Today, we proudly operate 131 brands across 39 countries, connecting over 10,500 customers daily with 350 partners.

Our accolades, including iGaming Idol’s Employer of the Year 2021 and Business Leaders’ Employer of Choice of the Years 2021-2022, underscore our commitment to fostering a culture of growth that benefits both our employees and partners.

Are you ready to level up and leap forward with #gameloungelife?

We are looking for 

A talented, self-motivated Content Writer with a strong Casino editorial background to join our high-performing team Asia and support the expansion of our portfolio of casino-focused Japanese website.

What you’ll do

• Understands their audience, identifies who they are and what their needs are, and creates content to meet these needs.

• Produces high-quality, compelling content in line with detailed briefs, while adhering to our brand's tone of voice and style guide.

• Writes brand-appropriate, first-class content for various channels, being able to switch between styles and formats to suit diverse audiences and online platforms.

• Assists the Content Manager in content creation activities for owned websites including freelancers or external agencies.

• Edits and proofreads copy to ensure it meets editorial standards.

• Ensures newly created content is aligned with the overall content and SEO strategies.

• Regularly reviews published content and ensures it's aligned with the latest information

• Assists with market-specific keyword discovery, expansion and optimization.

• Implements search engine optimization recommendations.

• Carry out content, keyword and optimisation benchmarking exercises using existing templates and guidelines.

• Ensures that the content is in line with market trends and regulations.

• Follows the editorial calendar set by the Content Manager and ensures deadlines are met.

• Monitors and analyses his/her own content performance to understand if it satisfies the user needs and generates new ideas on how to improve the content experience.

• Collaborates with the Design, CRM and Video departments to ensure their own content is supported by comprehensive videos and imagery.

• Assist in discussions and/or drafting of any type of CRM campaigns, promos, adverts, social media content and such material if needed.

• Support any team manager in carrying out operational tasks and keeping centralised documentation updated.

The ideal candidate should have 

• Minimum of 2-years experience in content writing or copywriting. 

• Native-level Japanese. Proficient in English.

• Good social skills -  ability to work with team members and other departments.

• Flexible and rapidly adaptable to new situations and changes.

• Positive Can-do attitude.

• Organized, self-motivated and results-oriented with a strong work ethic.

• Experienced researcher and problem solver.

• Ideally has experience using digital marketing tools such as GA4, GSC, Ahrefs and Wincher.

• Basic knowledge of Microsoft office and Google tools such as docs, sheets and slides.

• Knowledge of SEO would be preferred

• Familiarity with CMSs, namely Wordpress.

• If the candidate resides outside EU, he/she can adjust work hours to Central European Time.

How you’ll work

• Full-Time

• Remote

• Monday to Friday - 40 hours per week

What you’ll get

• Training and Development Opportunities 

• Exciting company events throughout the year

Meet the team

https://www.gamelounge.com/department/content

Interested candidates should submit their CV in English through the link provided.

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