The Role

This position will report to the: Sr. Manager – Content Marketing & Strategy Travel Requirement: Minimal Location: Remote FLSA Status: Exempt Employment Category: Full time Regular Pay Range: $90,000-$100,000 + Annual Bonus Opportunity

Generous Brands is dedicated to inspiring people to thrive through the power of vibrant nutrition through its leading brands, Bolthouse Farms, Health-Ade, and Evolution Fresh. Generous Brands partners with SAMBAZON to manufacture, distribute and sell SAMBAZON branded beverages.

Bolthouse Farms is a pre-eminent provider of chilled juice, smoothies, shakes, and protein drinks. Health-Ade is the fastest growing kombucha brand, dedicated to creating bubbly beverages that boost gut health. Evolution Fresh is a premier cold-pressed juice brand with national availability. And, SAMBAZON beverages bottle the superfruit power of açaí in juice and natural energy cans.

The company operates its North American business from facilities in Southern California, and the Greater Chicago Area.

Job Description

Generous Brands is looking for a Social Media Manager to join our Social team. This role will work across brands (Health-Ade, Evolution Fresh, and Bolthouse Farms) at varying scale with support and guidance from internal team and external agency. To thrive in this role, you should love to build strategy, cultivate community, and get creative! You’re organized and love managing a monthly content calendar. You love engaging with consumers, creators, and other brands. You've got your finger on the online pulse and know the latest trends, formats, and best practices. We also hope you love a good bevvy that brings the fun and function, cause it's kinda what we are all about.

What you’ll be responsible for in this role

Assist in development of social strategies across multiple brands and platforms (mainly IG + TT)
Manage monthly content calendar. Building, scheduling and posting for maximum impact!
Manage external agency and content sources, guiding strategy from a brand and social expert perspective
Grow and manage our community across platforms and brands, managing inbound/outbound comms, supporting creator relationships, identifying gifting opportunities and partnership/giveaway opportunities to execute on
Ideate engaging content, ensuring it aligns with brand direction and helps fuel channel growth and engagement while following latest best practices and algorithms
Support social copy and caption building, integrating brand voice, timely references, and community relatable language
Own social listening efforts, collecting and reporting on consumer feedback, competitor insights, and more
Support social reporting efforts and summarize monthly content efforts, learnings, and opportunities
Maintain a deep understanding of the social landscape and industry trends to deliver best-in-class, innovative concepts into the marketplace
Work collaboratively with the social team and various cross-functional partners across marketing and external agencies as needed to develop creatives that align with brand goals and strategies
Other responsibilities as required

Required Skills and Abilities

Experience owning content strategy and ideation for a brand within the beverage, CPG, beauty, or like-minded space
Skilled in identifying trends, cultural moments, and brand storytelling opportunities that drive relevance, conversation, and engagement
Experience in community building and management
Experience managing an external agency or content partners
Excellent project management skills, organized, and able to work across multiple projects, brands, and timelines
Proactive, with a keen attention to detail
Great communication skills and comfortable sharing feedback with external agency partners and guiding strategy
Experience with social listening and customer service—actively monitoring conversations, sentiment, and cultural signals across platforms
Experience with social reporting and scheduling tools such as Dash, Sprout, Trello etc.
Comfortable using analytics, testing, and performance insights to optimize content and inform strategy
Comfortable sharing ideas and participating in team discussions and brainstorming

Minimum Qualifications

5+ years of experience in organic social media, including previous experience in a social media manager role, with a track record of proven social and content strategy that drives engagement and increased brand awareness

Preferred Qualifications

Experience supporting cross-functional collaboration for product launches or retail moments
Understanding of the influencer ecosystem, social/PR gifting campaigns, and creator-driven amplification strategies
Energy, curiosity, and a creative, solutions-first mindset
Experience working across multiple brands simultaneously is a plus
Content creation (vertical video, on camera, or meme/graphic) skills are a plus

Physical Demands & Environmental Hazards

Long hours sitting/on computer

Hours & Workdays

Full Time Regular – Monday to Friday
Available to manage inbound and outbound communications on holidays & weekends (as needed) to maintain inbox and social presence

What We Offer

Our rich benefits packages are designed to support the health and well-being of both our eligible team members and families.

Medical, Dental & Vision
Group Life and AD&D
Voluntary Life and AD&D
Group Short & Long-Term Disability
401(k)
Paid Time Off
Flexible Spending Accounts
Employee Assistance Program
Gym Membership Discounts

Equal Employment Opportunity

We are an equal opportunity employer committed to fostering a culturally diverse organization. We strive for inclusiveness and a workplace where mutual respect is paramount. We encourage applications from a diverse pool of candidates, and all qualified applicants will receive consideration for employment without regard to race, color, ethnicity, religion, sex, age, national origin, disability, sexual orientation, gender identity and expression, or veteran status. We will provide reasonable accommodation for qualified individuals with disabilities, as needed, to assist them in performing essential job functions.

Reasonable Accommodations

Reasonable accommodations will be made to enable individuals with disabilities to perform the essential functions. If you are interested in applying for employment with Generous Brands and need special assistance to apply for a posted position, or if you believe you do not meet any of the required qualifications of a posted position due to a protected disability and would like to explore the possibility of an accommodation, please contact our Talent

Social Media Manager