Public Relations Manager
Who Are We?
At HoYoverse, we are committed to creating immersive virtual world experiences for players around the world. In addition to game products such as Genshin Impact, Honkai Impact 3rd, Tears of Themis, and Honkai: Star Rail, HoYoverse also launched the dynamic desktop software N0va Desktop, the community product HoYoLAB, and created a variety of products such as animations, comics, music, novels, and merchandise around our original creative concept.
Adhering to our mission of Tech Otakus Save the World, we have always been committed to technology research and development, exploring cutting-edge technologies, and have accumulated leading technical capabilities in cartoon rendering, artificial intelligence, cloud gaming technology, and other fields.
HoYoverse is actively engaged in globalization, with offices in Singapore, Montreal, Los Angeles, Tokyo, Seoul, and other areas.
What You Will Do:
In charge of public relations programs for products and company, develop and manage the product publicity covering all phases based on the public relations strategy, adapting to the region of product publishing, product positioning, messaging, platform, and HoYoverse’s brand；
Develop and foster relationships with game industry-related media and content creators, both enthusiast and mainstream; cultivate and expand inhouse media contact list, and ensure consistent communication and accurate, appropriate message distribution;
Work closely with members of numerous departments of HoYoverse including marketing, community, development and production to set up deliverables and up-to-date schedule for product publicity. Draft and edit all press assets including press release, talk points, media alerts, presentation;
Be responsible for the performance and output of the strategic PR plan, handle the research and analysis at press activities, PR campaigns, and potential opportunities, deliver informative and timely PR reports to leadership team to maintain and extend team’s knowledge at product, company and game industry level. Adjust and optimize the strategic PR plans of product periodically;
Take care of the internal and external communication with gaming platforms (PC and Console) and franchises. Respond to the requests from business partners and maintain cooperative relationships, explore potential business opportunities to enhance and upgrade the marketing and PR performance of the product.
What We Are Looking For:
Global view, 5 years’ public relations working experience, expertise/knowledge of gaming or related industries, Bachelor’s or advanced degree in Journalism or communication preferred.
Native level in English and either German or French writing and speaking skills.
Ability to play the role of PR strategist who posesses comprehensive knowledge and is a mastermind on publicity for the gaming industry, work professionally and strategically to explore and cultivate public relations opportunities.
Results-driven person who has continual direction and determination in finding solutions. Be able to identify and prioritize multiple tasks, deliver ideal project performance under time constraints and workload pressure.
Open-minded, curious, and always ready to take on new challenges, flexible and comfortable with various changes and different working locations around the globe.
We are an equal opportunity employer that believes diverse backgrounds are key to bringing our concepts to life. If you're looking to play a key role in creating the best immersive virtual world experience for our users, we invite you to join our team.
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