Social Media Manager

At Matter Labs, we believe freedom drives progress and prosperity. We don’t see ourselves as a company, but as a team aligned around a single mission: to advance personal freedom for all (see ZK Credo).

To achieve this goal, we’re building zkSync — a credibly neutral, fully open source technology stack and network on top of Ethereum, which is owned and governed by its community. We use advanced cryptography called zero-knowledge proofs to scale Ethereum infinitely without compromising on security or decentralization. With a world-class team, a community of over 1M supporters across Twitter + Discord, and hundreds of millions $ in funding, we have abundant resources to accomplish the mission.

The Role

Matter Labs is seeking an experienced Social Media Manager to increase awareness, accelerate growth, and grow cultural relevance for the ZKsync brand. You’ll be responsible for building, executing, and continuously optimizing a world-class social media funnel that resonates with ZKsync’s community of developers, brands, institutions, and crypto enthusiasts.

Your day-to-day will include conceptualizing and rolling out content across a variety of social channels including Twitter/X, Lens Protocol, LinkedIn, and others.

You’ll collaborate with the Social Media and Community Lead to execute a social media content strategy across partner marketing, ecosystem projects, announcements, product marketing, memes, and educational material that resonate with current and prospective developers in the ZKsync ecosystem. 

The ideal candidate is a detail-oriented, growth-obsessed, creative professional who strives for excellence in all that they do. As an expert in your craft, you’re known as a strategic partner to your teammates and have a knack for educating the organization about the impact of content. You are passionate about the power of crypto, steeped in web3 communities and truly believe in ZKsync’s mission––and your ability to bring us closer to that mission as a member of our team.

What you will be doing

• Ideate, create, and deploy engaging content across multiple owned platforms

• Develop and execute on a world-class social media strategy for ZKsync 

• Leverage social media channels to build community, solidify culture, and create lore

• Stand up and manage emerging content channels to reach new audiences 

• Use social media analytics and listening tools to gather data and iterate on strategy

• Collaborate with designers to create engaging static and dynamic visuals

• Continuously identify ways to deepen the impact of our social and owned presence

• Collaborate cross-functionally to amplify and curate ecosystem-related news 

What we look for in you

• 3+ years of social media marketing experience, with at least 1 in web3

• Proven track record of managing social media for high-growth organizations

• Skilled in writing and editing (short-form required, additional content forms preferred)

• Expert in channel strategy, content creation, and message prioritization

• Experienced in utilizing data to continuously refine and optimize efforts

• Understanding of and passion for crypto-native culture and trends

• Knowledge of social publishing/analytics tools 

• Ability to manage multiple projects and deadlines in a fast-paced environment 

• Experience working across both highly technical and highly creative teams

• Proactive, self-starter with a bias toward action

• Skilled in communicating and collaborating under pressure 

• Deep understanding of and passion for crypto culture

• Stacked meme portfolio

Working at Matter Labs

At Matter Labs, you have the freedom to work how you want, when you want, and from where you want. All positions are 100% remote (with optional travel to team and/or industry events). We operate in lean and nimble teams, with no time tracking and minimum bureaucracy. We move fast. Only results matter. We will provide you with everything you need to learn, grow, and be productive.

Our results-only environment means anyone who believes in our mission can join us, regardless of background, sexual orientation, race, gender, and age. Both our team and community are made up of people from diverse backgrounds. That's why, out of politeness and respect, we refrain from opinions on politics, religion, or sex at the workplace.

We designed our culture around the tenants of freedom and ownership. This ethos will underpin our positive-sum community as we evolve toward full decentralization.

If this role resonates with you, apply now for prompt feedback.

Read more about working at Matter Labs here.

Important: We are remote-first, operating in the timezones between UTC-5 (Latam and Atlantic Coast) to UTC+7 (South-East Asia).

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