SERM Manager

Responsibilities

• Monitoring mentions of the company and brand across search engines, social media, blogs, and news platforms;

• Searching for negative reviews, comments, and articles online;

• Analyzing and evaluating search result rankings for branded keywords;

• Market analysis for project launches;

• Strategy development and planning;

• Adding products to platforms/marketplaces;

• Monitoring performance and reporting;

• Working on the removal of negative content from search engine results pages (SERPs);

• Creating accounts for various platforms.

Requirements

• Basic knowledge of SEO and understanding of search engine optimization principles;

• Understanding of SMM fundamentals and experience working with social media platforms;

• Practical experience or confident use of tools such as Ahrefs, Google Alerts, SE Ranking, Google Sheets, Google Analytics, etc.;

• English proficiency - Upper-Intermediate / Advanced (C1-C;

• Experience working with forums and Q&A platforms (Reddit, Quora, etc.);

• Skills in content analysis and providing recommendations for improvement;

• Analytical thinking and the ability to make data-driven decisions.