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Senior CRM Marketing Specialist
We are looking for a Senior CRM Marketing Specialist to join our department.
Our BizDev department at Qatar Insurance Company is developing the best InsurTech products for residents in the MENA region. Our team consists of over 100 talented employees, and we work remotely from 18 different countries. Our flagship products, which have been awarded Best Digital Insurance for several consecutive years, are:
qic.online Insurance Portal | Get QIC Policy in 2 Minutes
qd Drive Mobile App | The ultimate app for every driver in Qatar
Our employees have been featured in Forbes 30 under 30, teach at online universities, serve on program committees of major IT conferences, and have previously worked at Yandex, Tinkoff, Avito, Ozon, and other leading tech companies.
Responsibilities
Creating a comprehensive and effective communication scheme in an omnichannel mix of direct channels (email, SMS, messengers, push notifications)
Developing and enhancing triggered interaction sequences with current and potential customers (acquisition and retention)
Managing content in direct channels
Identifying growth opportunities based on current and potential customer profiles, determining and implementing profile enrichment tactics
Coordinating integrations in the field of direct channel automation
Generating hypotheses, conducting tests, and conducting ongoing analysis
Requirements
Experience in CRM marketing in the B2C segment within companies with a broad product portfolio for at least 3 years
Intensive work experience with direct channels (minimum: email and SMS, the more diverse the channels, the better)
Mandatory experience in marketing automation
Analytical mindset
Basic knowledge of HTML
Preference given to experience in independently creating content for emails and SMS
Tech stack: Mandatory knowledge of Mailchimp and Figma, optionally Kommo, and other marketing automation tools, editors, and services
Upper intermediate level of English proficiency
Methodical and organized approach
Conditions
What we offer
Long-term service agreement contract with QIC with 3 months probation period
We are diverse — our digital nomads work remotely from 18 different countries
Payment in US dollars monthly to your bank account using SWIFT
Full-time remote, work schedule: 5 days per week, Sunday to Thursday, GMT +3 timezone
Vacation policy: Qatar Holiday Calendar, 20 workdays of vacation, and 10 sick-day-offs
Performance reviews are conducted twice a year, with the possibility of a raise in March and September
Potential opportunity to apply for a Qatar ID and relocation to Doha, Qatar
Benefits
Group and Individual English language classes
Compensation for conferences, training, and purchase of necessary tools
Consultation on tax policies with a manager
Running club and online yoga classes with a teacher
Corporate discount in Privilege Program, including Qatar Airways
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About the company
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