Sr. Growth Marketer

Rayon’s mission

• Rayon is building the next generation of architectural design software. More collaborative, simpler, smarter, and more beautiful.

• The design of buildings and spaces has a huge impact on our lives. Climate change, affordable housing, sustainable urbanization, future of work: all of these challenges will require us to design a better and more efficient built environment.

• Although architectural design is by essence a collaborative endeavor, the tools currently used by architects and designers are not made for collaboration and sharing knowledge. They are complex, they are expensive, and they are stuck in an era pre-internet with desktop computers as their paradigm.

• We are building a browser-based collaborative real-time multiplayer editor in order to democratize architectural design and empower designers to create more efficient spaces and buildings.

Who are we?

• We are a small team of 15 people passionate about web technology, architecture, and the built environment. First and foremost, we love building amazing tools for creators.

• Rayon was co-founded in October 2021 by Bastien Dolla, an engineer (Polytechnique & Ponts et Chaussées) with 15 years of experience in tech and real estate, and Stanislas Chaillou, an engineer and an architect (EPFL & Harvard) with a background in ML research applied to architecture.

• Rayon recently raised a €4million Seed round, backed by world-class Investors (Northzone, Foundamental, Seedcamp, 20VC, Kima) and amazing business Angels such as Ralph Gootee, co-founder of plangrid (acq. by Autodesk), Joe Thomas co-founder and CEO of Loom , the architect Norman Foster (Foster+Partners), Rasmus Andersson (ex-Spotify, ex-Meta), Thibaud Elziere founder of eFounders, Nicolas Steegmann co-founder of Stupeflix, Riggs Kubiak founder of Honest buildings (acq. Procore), Jonathan Widawski founder & CEO of Maze.

• Rayon is a French company based in Paris. We are open to remote positions in time zones close to European Central Time.

What you will be doing?

As a growth marketer, you will be handling Rayon’s growth across all channels and mediums.

More specifically, on a daily basis, you will be:

• Building and driving targeted paid-marketing campaigns across all channels.

• Crafting and implementing our SEO and SEM strategies.

• Scaling our PLS acquisition funnel.

• Refining and improving our content marketing.

• Building PLG growth loops to accelerate our user-led growth effect.

• Inventing new ways to boost Rayon's growth.

What are we looking for?

<aside> 💡 These points are here to give you an idea of what we think would be a good fit for the job. They are not hard requirements. If you do not fit them perfectly but feel like you would do the job well, do not hesitate to contact us!

</aside>

• Knowledge and experience for all steps of the funnel, from acquisition all the way to monetization.

• Strong understanding and experience with SEO and SEM.

• Experience building paid-marketing campaigns on social media platforms (Instagram, YouTube, LinkedIn,etc).

• Experience with GA4, and strong analytical skills (knowing Amplitude is a plus).

• Ability to create email marketing campaigns, and produce written content.

• Desire to test, iterate and improve strategies, while working towards clear, actionable KPIs.

• The ability and the desire to continually learn new things and improve.

• 4+ years of seniority as a Growth Marketer.

• Complete fluency in English and strong writing skills are expected.

Why should you join Rayon?

• Help promote a product that has the potential to profoundly change for the best how our built environment is designed.

• Drive adoption strategies, right from the early days all the way to worldwide reach.

• Be part of a small team of passionate members whose culture puts the highest value on design and engineering craftsmanship.

• Competitive compensation and significant equity upside as one of Rayon's first team members.

What’s our process?

• We’ll do a first 30-minute call to get to know each other

• We’ll then do a more in-depth interview, where we can explore some of your personal projects, and go through some design case studies together. This will be the opportunity for you to learn more about Rayon’s design philosophy.

• A longer call (if possible IRL) with both co-founders to talk about vision and company culture.

• That’s it. You’ll get an offer if it’s a fit!