Marketing Design Lead

 What Do We Do?

Triple Whale is a leader in business intelligence for e-commerce. With more than 30,000 customers in dozens of countries, our software tracks more than $35 billion of online commerce annually. Our culture, built on innovation, creativity, and speed, fosters an environment where great ideas can flourish. Headquartered in Columbus, Ohio, with additional offices in Israel, we are expanding our team to pursue an ambitious vision. Join us and be part of something big!

Job Summary:

We’re looking for an experienced Marketing Design Lead to run our marketing design function. This player-coach will be responsible for the development and execution of compelling marketing assets that elevate our brand, engage our audience, and drive business impact. This includes doing hands-on design work as well as managing agencies and freelance resources to bring their vision to life. 

Key Responsibilities:

• Design Leadership: Define and drive the design vision and strategy, ensuring alignment with the company’s overall brand and business goals.

• Campaign & Asset Development: Oversee the ideation, development, and execution of creative campaigns and assets across digital, print, video, social, and other channels.

• Resource Management: Manage agencies and freelancers — ideally pulling from your own network of trusted resources — to ensure excellent execution. Own the resourcing strategy as the company and the marketing team evolve, determining the right balance of in-house and external resources.

• Brand Evolution: Codify the recent evolution of our brand’s visual identity, updating brand guidelines to ensure consistency and integrity across all creative assets.

• Collaboration: Work closely with marketing, product, and other departments to align marketing design efforts with broader strategic objectives.

• Stakeholder Communication: Present creative concepts and campaigns to internal stakeholders, incorporating feedback while maintaining the integrity of the creative vision.

• Performance Optimization: Utilize analytics and insights to evaluate the effectiveness of creative campaigns and identify opportunities for improvement.

• Budget Management: Manage the creative budget, ensuring projects are delivered on time and within scope.

Requirements:

• Proven experience as a Marketing Design Lead or in a similar role

  * Strong design skills, ideally in multiple disciplines, to execute great work

  * Experience effectively managing agency and freelance resources to extend marketing design capacity

  * Comfortable navigating a fast-paced and dynamic early startup environment

  * A strong portfolio showcasing diverse creative work across multiple channel

  * Deep understanding of design principles, branding, and storytelling

  * Proactive, strategic, and self-motivated

  * Strong interpersonal skills and the ability to work collaboratively in a team environment

Skills:

• Proficiency with creative tools such as Adobe Creative Suite, Figma, and other relevant platforms

The base salary for this role ranges from $90,000–122,000.00 Base compensation packages are determined based on a myriad of factors unique to each candidate, including location, skills, and experience level. 

Triple Whale is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Our Values

• We Are Customer Obsessed: From our mission to every detailed project, everything we do is designed to create a positive impact for our customers.

• We Move (Very!) Quickly: The speed at which we work, iterate, and deliver value is our most competitive advantage. 

• We Are Trustworthy: Candor, directness, and honest communication helps us learn, grow and improve so we can win together. 

• We Are Curious: We extend beyond our comfort zone and ask questions that guide us towards new, creative, and bold paths.

• We Act Like A Mensch: We act with honor, integrity and empathy, and have deep respect for our customers and each other.

Perks

• Greatest Team: A world-class team of the brightest and most talented out there! Work with fun, hardworking, kind, nice people who are passionate about what they do

• Compensation: Competitive salary, benefits, and equity

• Family Focus: Parental leave and flexibility for families

• Time Off: Generous PTO. We want you to relax when you need to relax!

• Healthcare: Excellent medical, dental, and vision coverage

• 401K: 3% matching

Join Us in Making Waves

If you’re looking for more than just a job and want to be part of a movement reshaping the future of Ecommerce, Triple Whale is the place for you. We’re on the lookout for driven, curious, and creative individuals ready to thrive in a fast-paced environment.