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Demand Generation Manager

At Vanta, our mission is to secure the internet and protect consumer data. We believe that security should be monitored and verified continuously, and we empower companies to practice better security and prove it with ease. Vanta has a kind and talented team, and while some have prior security experience, many have been successful at Vanta without it. 

As a member of the Growth Marketing Team at Vanta, the Demand Generation Manager will manage global integrated campaigns that generate awareness, create demand, and capture demand, with the overarching goal of increasing pipeline growth. This role will support channel strategy and execution, and pipeline analysis and optimization.

What you’ll do as a Demand Generation Manager at Vanta:

  • Quarterback global marketing campaigns by supporting full-funnel channel strategy in alignment with campaign goals  

  • Work cross-functionally on campaign planning, deliverables, execution, and metrics tracking 

  • Analyzing pipeline and identifying areas for optimizations, and then executing on these strategies while tracking improvements 

  • Evaluate channels that drive new Vanta leads, including podcasts, newsletters, content syndication and out-of-home.

  • Partner with regional teams to drive both regional variations of global campaigns, as well as smaller campaigns that can influence global pipeline

How to be successful in this role:

  • Proficient in end-to-end marketing campaign management with global audiences and/or B2B audiences 

  • Adept in project management frameworks and managing large workloads across multiple teams and stages of the sales cycle

  • Ability to interpret data and clearly communicate recommendations 

  • Experience with tools like Tableau, Hubspot, Salesforce, and Asana (do not have to be exact matches) 

  • Strong communicator and collaborator

  • 5+ years of campaigns or demand generation experience, ideally in a SaaS startup

What you can expect as a Vantan:

  • Industry-Competitive Salary and Equity

  • 100% covered Medical, Dental, and Vision Benefits with Dependents Coverage

  • 16 Weeks Fully Paid Parental Leave for All New Parents (Moms, Dads, Adoptive, Foster)

  • Health & Wellness Stipend

  • Remote Workspace Stipend

  • 401(k) Matching Plan

  • Flexible Work Hours and Location

  • Open & Encouraged PTO Policy

  • 9 Company Paid Holidays

  • Free Memberships to Online Wellness Platforms (One Medical, Headspace, and more!) 

  • Virtual Team Building Activities, Lunch and Learns, and other Company-Wide Events

  • Offices in SF and NYC with Hubs of Vantans forming across the US, including but not limited to, Seattle, Austin, Indianapolis, LA, Boston, and more!

To provide greater transparency to candidates, we share base pay ranges for all US-based job postings regardless of state. We set standard base pay ranges for all roles based on function, level, and country location, benchmarked against similar-stage growth companies. Final offer amounts are determined by multiple factors, including candidate location, skills, depth of work experience, and relevant licenses/credentials, and may vary from the amounts listed below. The salary or OTE range for this position is $109,000 - $128,000. This role may also be eligible for commissions/bonus, equity, medical benefits, 401(k) plan, and other company perk programs.

At Vanta, we are committed to hiring diverse talent of different backgrounds and as such, it is important to us to provide an inclusive work environment for all. We do not discriminate on the basis of race, gender identity, age, religion, sexual orientation, veteran or disability status, or any other protected class. As an equal opportunity employer, we encourage and welcome people of all backgrounds to apply.

About Vanta

We started in 2018, in the wake of several high-profile data breaches. Online security was only becoming more important, but we knew firsthand how hard it could be for fast-growing companies to invest the time and manpower it takes to build a solid security foundation. Vanta was inspired by a vision to restore trust in internet businesses by enabling companies to improve and prove their security.From our early days automating security monitoring for compliance standards like SOC 2, HIPAA and ISO 27001 to creating the world's leading Trust Management Platform, our vision remains unchanged. 

Now more than ever, making security continuous—not just a point-in-time check— is essential. Thousands of companies rely on Vanta to build, maintain and demonstrate their trust— all in a way that's real-time and transparent.

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