Copywriter
BARKYN'S VISION
Barkyn delivers health and happiness to pet families around the world.
Our mission is to impact an important part of dog families' lives by giving them more years, more joy, and a deeper bond. We're changing the pet market and how e-commerce should feel: human, personalized, and beautiful. We were considered one of Europe’s Top 100 Startups by Wired, Top 50 Technology Fast by Deloitte, and a success case by Web Summit.
THE ROLE
We're creating a loved brand in Europe, and this is where your story begins! As a Copywriter, you will be a part of the Brand team, and play a pivotal role in bringing Barkyn’s aura to life through words, across all communicatin channels.
Specifically, we expect you to:
Create the messaging for our website, newsletters, social media and other channels.
Develop scripts for videos.
Create messaging guidelines for our internal and external teams.
Act as a brand guardian to ensure we’re executing in line with our guidelines by reviewing and giving feedback on assets produced, plus organizing regular coaching sessions.
Work with our network of freelancers to ensure message consistency.
MANDATORY REQUIREMENTS
Minimum 4 years of experience as a copywriter.
Experience in DTC businesses.
Experience at a medium-sized startup in the recent past, ideally at a scale up journey.
Love for dogs.
Fluent in English and Portuguese.
Portfolio with relevant work which you were primarily responsible for.
Ability to create emotionally resonant copy while also being capable to develop conversion-oriented copy.
Comfortable in high-pressure and high-stakes environments.
Able to operate independently in ambiguous situations.
BROWNIE POINTS
Dog owner.
Experience in a DTC subscription service.
Immediate availability.
Comfortable with in Spanish and/or Italian languages.
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