
Senior Marketing Campaigns Executive
The Company
Founded in 2015, ExpenseIn set out to make expense management easier and less frustrating, replacing time-consuming, paper-based processes with a smarter, faster solution. As we grew, we introduced new modules like invoice management, carbon reporting, and volunteer expense claims - all designed to save businesses time and hassle.
Today, we help companies in over 50 countries process more than a million expenses every month. In January 2025, we were acquired by AccountsIQ to bring even more value to finance teams. Together with the AIQ team, we continue to innovate and scale, helping businesses take control of their finances with smarter, more connected solutions.
The Role
Reporting to the Head of Marketing, we’re seeking a Marketing Campaigns Executive with strong copywriting and campaign skills to join the UK’s leading cloud-based expense management solution. The successful candidate is responsible for executing and managing marketing campaigns across the customer life cycle, with a strong focus on email marketing, CRM automation and paid media campaigns (Google, Microsoft, LinkedIn).
This is a hands-on role requiring expertise in copywriting, email creation, digital marketing, paid media and CRM-based automation, as well as collaboration with internal teams and external partners. For our Senior Digital Marketing Executive, we’re looking for a dynamic professional who “owns” digital campaigns and brings innovative ideas and hands-on execution.
What you’ll be doing
Managing and executing multi-channel webinar marketing campaigns to existing customers and new prospects, with a primary focus on email marketing
Managing and executing product marketing campaigns in collaboration with our product, design and social media team members
Managing and executing customer engagement campaigns in the loyalty and advocacy stage (NPS campaigns, software review platform campaigns, etc.)
Managing and executing paid media campaigns in the awareness stage (Google ads, Microsoft ads, social ads)
Writing copy for emails, campaign landing pages, paid media campaigns
Conducting A/B testing on subject lines, email content, automation workflows and paid media copy
Monitoring and optimising campaign performance, using analytics to improve results
Keeping up with digital marketing trends and introducing new strategies to improve effectiveness of marketing campaigns
Working cross-functionally with product content, design, and social media team members to create compelling campaign assets
Collaborating with other departments, ensuring alignment with broader business goals
Supporting the Head of Marketing with other tasks as and when needed, for example, blog articles, ebooks and social media posts
What you’ll need
3+ years of experience in a similar role in B2B SaaS
Experience with paid media campaigns (Google ads, Microsoft ads, LinkedIn ads)
Degree in marketing, journalism or relevant discipline
Expertise in email marketing – Hubspot experience preferred
Competent with marketing tools such as HubSpot, Mailchimp, Intercom, Google/Microsoft ads, GA4 and CMS
Strong writing skills with the ability to create compelling and concise marketing content
Strong execution skills – ability to manage multiple campaigns from start to finish
Excellent analytical skills with the ability to interpret data and metrics to make data-driven decisions and drive optimisation strategies
Strong creative skills and a keen eye for detail
Strong interpersonal and collaboration skills
Excellent project management skills
Ability to manage personal workflows and work autonomously
Why work with us?
As a forward-thinking, collaborative company, we combine drive, energy, and ambition with a friendly, supportive culture that encourages everyone to do their best work. With a strong focus on growth and expansion, we're poised to elevate both the ExpenseIn product and the level of service we provide to our customers. We’re looking for passionate, talented individuals to join our team as we work together to increase efficiency and add value to ordinary business processes.
Some of our perks
25 days annual leave + bank holidays + 1 day off for your birthday
Service Leave
Remote working
Private Health Insurance
Pension contribution (3%)
By submitting your application, you agree that AccountsIQ Group may collect your personal data for recruiting, global organization planning, and related purposes. AccountsIQ Group’s Privacy Notice - Employees, Workers, Contractors and Candidates explains what personal information we may process, where we may process your personal information, our purposes for processing your personal information, and the rights you can exercise over AccountsIQ Group’s use of your personal information.
Don't let this one get away.
About the company
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