Senior Member Marketing Associate

About Hello Heart

Hello Heart is on a mission to make heart attacks a thing of the past.

We’re an AI company focused exclusively on heart health, building a platform that predicts and prevents cardiac events before they happen—identifying risk up to 10 days in advance versus 10 years in traditional clinical models.

This is already working at scale. Hello Heart has been shown to reduce inpatient hospital days by 47% and deliver ~$1,800 in annual savings per member. Hello Heart is the cardiac prevention partner to over 80% of large U.S. health plans and serves hundreds of public and private employers.

We’re defining how the #1 cause of death—heart disease—is managed in the AI era. Join us.

About the role

We are looking for a Senior Member Marketing Associate. You will help grow our member campaigns. Your job is to make sure our work is done well and fast. You will work on many different channels. We want someone who is very careful and keeps things consistent.

Reporting into our Senior Manager of Member Marketing, you’ll partner closely with cross-functional teams including Customer Success, Product, Engineering, and Data to help deliver campaigns that enroll members and drive measurable outcomes. You thrive in a structured, fast-paced environment, and partnering across teams to execute marketing campaigns, maintain project momentum, and identify opportunities to improve performance through testing and optimization.

Responsibilities

• Translate enrollment strategy into effective campaign execution by operationalizing messaging, coordinating cross-functional inputs, and driving structured optimization across Direct Mail and Email.

• Lead email mail operations end-to-end: build templates, manage audience lists and targeting logic, oversee timelines, and perform QA.

• Leverage AI tools and agents to improve campaign execution, content development, campaign performance insights, and day-to-day operational efficiency while maintaining high standards for quality and accuracy.

• Plan, execute, and manage A/B tests end-to-end, synthesizing results to translate findings into clear, actionable recommendations that inform product and business decisions.

• Support the setup, execution, and quality assurance of marketing campaigns using tools such as Iterable, Salesforce, and Asana.

• Implement process improvements and automation to reduce manual work and increase execution speed.

• Partner cross-functionally to align campaign execution with client requirements, data needs, and compliance standards.

Qualifications

• 4+ years of marketing experience, ideally in a high-volume or regulated industry

• Experience running email campaigns with high accuracy

• Deep comfort with tools and data: Iterable or similar ESPs, Salesforce, Asana, and audience segmentation logic

• Proven ability to create and maintain operational workflows, QA processes, and documentation

• Strong project management skills; able to juggle multiple timelines and stakeholders at once

• Analytical mindset with a bias for systematic problem-solving

• Experience with direct mail is preferred

• Familiarity with digital health, benefits, or SaaS is a plus