Mid Market Business Development Representative

The opportunity

Join the team scaling how employers and health plans address musculoskeletal (MSK) pain by building the top-of-funnel engine for our Mid Market segment. As a Mid Market Business Development Representative, you’ll generate qualified pipeline through thoughtful outbound prospecting, timely inbound follow-up, and tight partnership with our sales leaders. You’ll help prospective clients understand how Hinge Health’s digital MSK solution can improve outcomes, reduce costs, and transform member experiences.

This is a fully remote role.

What you’ll accomplish

In your first 3 months:

• Ramp on Hinge Health’s product, value proposition, and Mid Market ideal customer profile, and complete onboarding for Salesforce and our sales engagement tools

• Begin executing outbound sequences (calls, email, and LinkedIn) against a defined set of Mid Market accounts to generate discovery meetings

• Take ownership of timely inbound and demo-request follow-up, including event and campaign-driven leads, to convert interest into qualified meetings

In your first 6 months:

• Consistently hit or exceed monthly meeting and pipeline creation targets for the Mid Market business through multi-channel, personalized outreach

• Partner closely with Regional Vice Presidents of Sales on account plans, discovery call creation, and smooth opportunity handoff into the sales cycle

• Conduct account and industry research to uncover prospect nuances, tailoring your messaging to improve connection rates and meeting conversion

In your first year:

• Become a trusted partner to Sales and Marketing in refining our Mid Market prospecting strategy, messaging, and sequencing based on what you’re seeing in the field

• Maintain high-quality Salesforce hygiene and reliable coordination across sellers and partners to support accurate forecasting and efficient commercial execution

• Help educate prospective clients on Hinge Health’s impact through clear, value-driven conversations and written communication that move prospects from interest to opportunity

Who you are

• Goal-oriented and energized by building pipeline through disciplined, high-quality outreach and follow-up

• Embody our Effective Communication value by being clear, concise, and responsive across calls, email, and internal stakeholders

• A Learn-it-all, eager to experiment with new messaging, tools, and AI-assisted research to improve effectiveness over time

• Bring Hustle and Accountability, taking ownership of your targets and doing what it takes — creatively and ethically — to hit them

• Lead at all levels, collaborating across Sales, Marketing, and Operations to improve processes, share insights, and support team success

Basic qualifications

• Bachelor’s degree in business administration, marketing, or a related field, or equivalent practical experience

• 2+ years of experience in sales, sales support, SDR, or BDR roles, with a working understanding of B2B sales processes and techniques (aligned to a P2 “Developing” professional level of 2–4 years of related experience)

• 2+ years of hands-on experience using Salesforce or a similar CRM, along with modern prospecting and sales engagement tools such as Outreach, Salesloft, LinkedIn Sales Navigator, ZoomInfo, or similar platforms

Preferred qualifications

• Experience prospecting into healthcare, digital health, or other complex B2B buying environments

• Familiarity with account-based marketing and sales enablement platforms such as 6sense, Highspot, or similar tools

• Strong research instincts using repeatable AI prompts and tools, and the ability to identify prospect nuances that increase message relevance and conversion

• Demonstrated coachability, creativity in personalized outreach, and the ability to adapt quickly as business needs change

About Hinge Health

At Hinge Health, we’re using technology to scale and automate the delivery of healthcare – starting with musculoskeletal (MSK) conditions, which affect over 1.7 billion people worldwide. With an AI-powered human-centered care model, Hinge Health leverages cutting-edge technology to improve outcomes, experiences and costs to help people move beyond their pain. The platform addresses a broad spectrum of MSK care – from acute injury, to chronic pain, to post-surgical rehabilitation – through personalized, evidence-based care.

As the preferred partner to 60+ health plans, PBMs and other ecosystem partners, Hinge Health is available to over 20 million people across more than 2,800 employers. The company is headquartered in San Francisco with additional offices in Montreal and Bangalore.

What you’ll love about us

• Inclusive healthcare and benefits: Comprehensive medical, dental, and vision coverage, plus support for gender-affirming care, family and fertility planning, and travel reimbursements if healthcare isn’t available where you live

• Planning for the future: Traditional or Roth 401k retirement plan options with a 2% company match

• Modern life stipends: Manage your own learning and development

• Grow with us: Discounted company stock through our ESPP with easy payroll deductions

Culture & engagement

Hinge Health is an equal opportunity employer and prohibits discrimination and harassment of any kind. We make employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, veteran status, disability status, pregnancy, or any other basis protected by federal, state or local law.

We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. We provide reasonable accommodations for candidates with disabilities. If you feel you need assistance or an accommodation due to a disability, let us know by reaching out to your recruiter.

By submitting your application you are acknowledging we are using your personal data as outlined in the personnel and candidate privacy policy.