Growth Manager - (Bilingual Portuguese)

LemFi (YC S21) is building the neo-bank for the African diaspora in North America & Europe & the UK. We provide our users with a multi-currency account that allows them to hold, send, and receive money from Africa in any currency for their business and personal banking needs.

Who you are:

You are a motivated and energetic person who would thrive in a fintech startup environment like ours. The teams here at LemFi are passionate about their work and fields of expertise but also lend hands-on cross-functional responsibilities to ensure the success of the company and the satisfaction of our clientele.

Job Summary:

The ideal candidate will be someone who has helped launch a new product to a new market, someone with events marketing experience and partnership development.

• You are entrepreneurial and a self starter

• You take risks and are not afraid to try something new

• You are tenacious and find a way to win

• You are results oriented and data-drive

• You are quick to adapt to a new cultural environment and comfortable immersing yourself

• You are bias to action, critical in your thinking and independent

• You are persuasive and communicate clearly to do so

• Ambitious targets don’t scare you!

• Are wIlling to travel and work some weekends

Responsiblities:

1. User Acquisition:

• Develop and execute comprehensive user acquisition strategies tailored to assigned markets

• Utilise and efficiently manage a mix of online and offline channels, including social media, community events, partnerships, and digital marketing campaigns to attract new users.

• Monitor and analyse the performance of acquisition campaigns, making data-driven adjustments to optimise results.

• 2. Community Engagement:

  • Lead community-focused actions to build and nurture a strong and engaged user base.

  • Organise and participate in local events, meetups, and forums to promote Lemfi and educate potential users about our services.

  • Create and manage relationships with different types of community partners

  3. Partnership Development:

  • Identify and establish partnerships with relevant businesses and organisations to drive user growth.

  • Negotiate and manage partnerships to ensure mutual benefits and successful collaborations.

  4. Market Research and Insights:

  • Conduct market research to understand the needs, preferences, and behaviours of the communities we serve.

  • Provide insights and feedback to the product and marketing teams to refine Lemfi’s offerings and messaging.

  • Serve as a the advocate and voice of the user internally

  5. Brand Advocacy:
  

  • Act as a brand ambassador for Lemfi, representing the company with professionalism and enthusiasm.

  • Promote LemFi’s mission, values, and services through various communication channels.

Requirements:

• At least 3 years of work experience, working in fast-paced environments. A sales, growth and/or marketing experience is a plus. You will be successful if you are entrepreneurial, ambitious, have a good work ethic and the discipline to learn and succeed. And you are used to working against targets.

• Good analytical skills

• Strong understanding of Latin American communities in the US.

• Excellent communication and interpersonal skills.

• Ability to think creatively and strategically to solve problems and drive growth.

• Self-motivated, proactive, and able to work independently in a remote setting.

• Fluent in English and Portuguese

• Location- Florida,