Media Specialist

About Us:

We're a full-service destination marketing agency where the norm is blending technology and creativity. We continue to evolve based on data, performance, and alignment to marketing goals and objectives. Madden's Agile approach to destination marketing provides the flexibility Destination Marketing Organizations (DMOs) need to reach travelers, groups, and event planners.

Madden offers full-agency services and omni-channel solutions to destinations. Our cross-functional teams use insights from research to craft strong storytelling themes and develop custom campaign architectures. We execute nimble media plans using the most strategic digital and traditional channels available to reach our partners' goals and deliver strong ROI.

About You:

You are a self-propelled learner - curious to understand how to do things and have innate motivation - and you're ready to prove it in a challenging, high-growth market. You have an interest in marketing and a desire to live and work in the complexity of it all - from running campaigns on social media and other digital platforms, to analyzing audiences and engagement, developing rich insights based on data, and you're looking for a place to bring that experience together to make a huge impact on growing not only yourself but our company. You work hard, know how to evolve what you know, and deserve to be recognized and rewarded for it. You are looking for a place to collaborate and grow, and where you are motivated to turn ideas into action. Most importantly, you stand ready to have a critical role in a dynamic environment where every day brings new opportunities and challenges.

About the Job:

A super-successful digital media company lives or dies on sustained attention, user attraction, retention and engagement with its content. Our company wants to hire a thoughtful, talented, unique-thinking Media Specialist who will be responsible for influencing and implementing the company's product growth and strategies through paid media advertising. You will work collaboratively with those on your team and across teams as needed. We will hire someone who is as comfortable working independently and also collaboratively, who communicates easily with team members, accepts feedback and critique as tools to improve, and most of all is ready to grow into an exceptional and critical member of our team.

We have no bias for degree or specific experience, and we absolutely respect and expect to hire someone with intelligence, self-awareness, motivation, and ambition. We evaluate your prior work and current interests to represent what you can do for us. Most of all, we hire people who prove themselves through their work, and who share our ambition to create the world's best digital market agency.

Responsibilities

• Producing and deploying assigned client digital campaigns, which may include one or more of the following: Facebook Ads; Google Ads; Microsoft Ads; YouTube video ads; display networks and individual site placements

• Provide daily monitoring, goal tracking, and optimizations

• Provide regularly scheduled performance reports with the account management team

• Continued research, development, and evolution of all digital marketing offerings and tactics

• Provide strategic insights for clients and work with our Account and Sales team to effectively communicate these to our clients on calls or video conferences

• Ability to take complex problems and create efficient solutions

Requirements

• Experience with Google Ads, Facebook Ads Manager, Google Analytics and/or Microsoft Ads

• Must have knowledge and experience with spreadsheet/budgeting software (Excel)

• Must love and be able to communicate data-driven insights to our Account team as well as our clients at an expert level

• Provide regularly scheduled performance reports with Account team and clients

• Strong eye for detail and high standards for quality of work

• Ability to juggle and prioritize a high volume of projects with top-notch organizational skills

Don't Meet Every Single Requirement Here?

That's ok! We are dedicated to the continual enhancement of our diverse, inclusive, and authentic team. If you're excited about this role but your past experience doesn't align perfectly, we still encourage you to apply. With different voices, backgrounds, and histories, we can come together and all contribute to a better place to work and produce better products for our clients. And who knows? Maybe we have a fit for a great person like you in another role that you hadn't even considered.

What You Will Get From Us

We see our relationship with you as a symbiotic one, and we want to see you thrive and grow with us. In addition to working alongside a variety of great teammates in all our departments, you will have opportunities to grow your skill set within your discipline via training, learning, and new professional experiences. Most importantly, you'll have support to help fill in the gaps as you settle in.

We have no bias for degree or specific experience, and we absolutely respect and expect to hire someone with intelligence, self-awareness, motivation, and ambition. We evaluate your prior work and current interests to represent what you can do for us. Most of all, we hire people who prove themselves through their work, and who share our ambition to create the world's best digital market agency.

About the Interview Process

Our goal is to ensure the application process is transparent and straightforward. As such, qualified candidates can expect the following steps:

• Round 1: Interview with HR

• Round 2: Interview with Insights Director

• Round 3: Interview with Team Lead and Supervisor

We do not offer Visa sponsorship or relocation services at this time.

Madden Media is an Equal Opportunity Employer. #LI-REMOTE