The Role

We’re looking for a Director of Marketing to own our go-to-market strategy and drive Data X-Ray’s growth into its next phase. This is a senior individual contributor and people-management role that sits at the intersection of product marketing and demand generation — with a deliberate lean (~60/40) toward product marketing, given the technical depth of our platform and the sophistication of our buyers.

What You'll Own

You’ll inherit a strong foundation: a marketer who reports to you, established agency and fractional relationships, and an engaged leadership team. Your job is to build on that foundation — sharpening our market narrative, scaling pipeline, and transitioning fractional support into repeatable, owned processes.

Product Marketing (~60%)

Define and evolve Data X-Ray’s positioning, messaging, and competitive narrative across data security, data governance, and AI agent enablement use cases
Own go-to-market materials: pitch decks, battlecards, solution briefs, case studies, and website copy
Develop deep expertise in our competitive landscape and arm sales with differentiated, high-conviction positioning
Partner with sales and solutions engineering to support complex enterprise deal cycles with tailored materials
Lead launch strategy for new product capabilities and integrations

Demand Generation (~40%)

Own the demand generation strategy and execution. Develop direct leadflow through multiple channels and work with partners and external agencies to drive qualified pipeline.
Project-manage agency relationships across paid, SEO, events, and content — holding partners to outcomes, not just outputs
Transition fractional marketing support into scalable, business-as-usual processes
Instrument and report on pipeline contribution, working closely with HubSpot to track performance and attribution

Team & Operations

Manage one direct report with room to grow.
Help define the playbook for scaling the marketing function as Data X-Ray grows

Requirements

What we're looking for

7+ years of B2B marketing experience, with significant tenure in high growth enterprise SaaS
Strong product marketing background — you can translate complex technical capability into crisp, compelling narratives for senior enterprise buyers
Domain experience in data governance, data security, or cybersecurity is strongly preferred; you should be credible in a room with a CISO or Chief Data Officer
Proven track record managing demand generation through external agencies — you know how to set direction, evaluate creative, and drive accountability
Comfortable working in a high-ownership, scaling environment where you set the agenda as much as you execute it
Strong project management instincts: you can manage agencies, fractionals, internal stakeholders, and your own deliverables in parallel
Experience with Monday and HubSpot or similar CRM / marketing automation platforms
Excellent written and verbal communication — you can write a sharp one-pager and present to an enterprise customer in the same week

Nice to have

Experience marketing into regulated industries — financial services, government, or healthcare
Familiarity with federal or public sector go-to-market
Prior experience at a company scaling from growth-stage to enterprise

This is a fully remote role open to candidates based in United Kingdom. Compensation is competitive and commensurate with experience and location.

Why Data X-Ray

Real ownership — you’ll shape how a fast-growing enterprise platform goes to market
A product that matters — we operate at the intersection of data security, compliance, and AI readiness, three of the most consequential problems in the enterprise today
Direct access to leadership — you’ll work closely with the CEO and senior team, not through layers of management
Fully remote and flexible — we trust you to deliver

Benefits

💰 Competitive pay

📈 Meaningful Equity as a fast-growing Series A company

💻 Workstation and home office stipend

🏝️ 25 days Paid Vacation (unlimited unpaid)

🏡 Remote first, flexible working

Director of Marketing