Growth Marketer

The Role

In this role, you will…

Own the acquisition funnel end-to-end: understand where sign-ups come from, which channels are accelerating or stalling, and why.
Amplify externally what we build internally: turn launches into extended reach without just throwing money at the problem.
Optimize free-to-paid conversion: find the features that drive upgrades, and build the campaigns (drip, in-product, lifecycle) that surface them at the right moment.
Improve our landing pages with real data: get into the weeds of traditional SEO and AI recommendations (AEO/GEO).
Evaluate paid spend: see how sponsorships, ads, and events affect our distribution. Double down on what works, and consider dropping what doesn't.

You Will Be a Great Fit If You…

Understand how developers think and how to market to them.
Have owned free-to-paid conversion or lifecycle/activation before.
Are genuinely analytical and comfortable with data, fluent in funnels and cohorts.
Write clearly and ship fast: a v0 experiment this week beats a perfect plan next month.
Think critically about a data point, and go deep into how that's measured.

Can set up attribution and experimentation infrastructure yourself, not just brief someone else to.
Can run lean and make a small budget go far.
Understand that not every investment needs to have a short-term effect.
Have a technical background to make website changes on your own.