Sales and Marketing Manager

Role Overview

We’re seeking a Sales and Marketing Manager to scale our premium coaching program, Content Growth Engine (CGE). If you understand the power of high-ticket offers and thrive in scaling impactful businesses, this role is for you.

You’ll lead a high-performing team and collaborate across the Shane Hummus brand, leveraging a proven system that helps business owners scale to $100K+/month through YouTube.

This role is ideal for someone who has previously worked in the coaching or info product industry, understands the nuances of premium client acquisition, and thrives in a high-performance environment.

📌 About Us

At Team Hummus, we specialize in helping business owners build scalable businesses through YouTube. Our flagship program, Content Growth Engine (CGE), transforms YouTube channels into automated customer acquisition machines.

We live by what we teach. In our first year, we generated $600,000 in revenue, and our journey proves a powerful truth: YouTube success isn’t about subscriber count—it’s about strategy. 

From growing my main channel (Shane Hummus) to over 1 million subscribers, where I help people explore remote jobs, to building a separate channel focused on scaling businesses, I’ve turned my expertise into a $350K+/month business by solving the problem everyone kept asking me about:

"How do you actually make money on YouTube?"

💡 The Results Speak for Themselves:

• 17+ entrepreneurs scaled to 7-figures, with 4 breaking through to 8-figures per year

• Multiple clients hitting $100K+/month within 90 days

• One client went from 85 subscribers to $85K/month

• Another scaled from $1K/month to $186K/month on YouTube

What sets us apart is our Hybrid Personal Brand model. Unlike those who chase vanity metrics, we teach our clients how to turn small, targeted audiences into thriving businesses.

We've proven this model works across multiple niches. While my main channel helps millions find remote jobs, I've built a separate channel specifically focused on teaching business owners how to scale through YouTube. This dual success demonstrates how to turn viewers into customers in any market.

Our sales YouTube funnel consistently brings in 50-100 qualified leads per month - a mix of remote job seekers who witnessed our channel's explosive growth and business owners who, after discovering us through our remote jobs content, want to replicate our YouTube success for themselves.

We're looking for exceptional sales leaders who understand the power of high-ticket offers and can spot opportunities at scale.

Thanks to our proven track record and massive YouTube presence, you'll be working with leads who already know, like, and trust us.

📌 Key Responsibilities

• High-Ticket Sales Leadership

  • Lead, manage, and optimize the performance of a high-ticket phone sales team.

  • Develop and implement effective sales scripts, closing frameworks, and objection-handling techniques tailored for premium offers.

  • Monitor KPIs, provide actionable feedback, and conduct training to ensure consistent achievement of revenue targets.

  • Oversee KPIs, coach the team, and hire top-performing salespeople to build a winning culture.

• Marketing and Funnel Strategy

  • Partner with marketing to align YouTube and CGE sales funnels, leveraging Shane Hummus’ massive YouTube presence.

  • Help optimize webinars, VSLs, and email sequences to convert 50-100 qualified leads/month into high-ticket clients.

  • Align sales strategies with our proven Hybrid Personal Brand model to maximize conversions across niches.

• Client Acquisition

  • Ensure high-touch client experiences throughout the sales cycle.

  • Develop and implement retention and upsell strategies to maximize client lifetime value.

  • Streamline lead qualification, focusing on prospects who align with CGE’s mission.

• Cross-Team Collaboration & Other Responsibilities

  • Work closely with the team to qualify leads, ensure a seamless handoff to sales, and nurture client relationships.

  • Collaborate with copywriters and designers to develop high-converting marketing materials.

  • Use data and KPIs to identify opportunities for growth in both sales and marketing.

  • Stay updated on industry trends, competitor strategies, and best practices in high-ticket sales and marketing.

🔎 What We’re Looking For 

(Non-Negotiables)

• Proven success managing high-ticket phone sales teams, with consistent results in hitting ambitious targets.

• Solid experience & understanding of the coaching, personal development, or info product space, with a deep understanding of the high-ticket sales cycle.

• Strong data-driven mindset with the ability to analyze metrics and implement improvements based on insights, with proficiency in CRM systems, sales automation tools, and marketing platforms.

• Exceptional communication, collaboration, and organizational skills.

(Preferred Experience and Qualifications)

• Expertise in designing high-converting funnels, webinars, and VSLs for premium offers.

• leading high-ticket phone sales teams, ideally within the coaching or info product space.

• Demonstrated success in designing and implementing high-converting funnels and marketing campaigns. Expertise in creating and optimizing sales funnels, webinars, and VSLs for premium offers.

• Hands-on experience with tools like CRM platforms, webinar software, and email marketing systems.

📌 Why Join Us?

• Competitive salary with performance-based bonuses.

• Full-Time Remote: Enjoy the flexibility to work from home.

• Be part of a dynamic and passionate team, delivering life-changing results for clients.

• Access to personal development resources and coaching programs.

• Be part of a business & play a pivotal role in scaling a business that’s delivering transformative results for clients worldwide.

This role is ideal for a strategic thinker and proactive leader who thrives in a fast-paced, results-driven environment. If you have strong high-ticket phone sales team experience and a passion for working with coaching programs or info products, we’d love to hear from you.

P.S. If this opportunity isn't quite the match for you feel free to share this job post with someone in your network who is ready to make a significant impact and scale our high-ticket coaching product to new heights.

Shane Hummus asks respectfully to only apply through the application form and not email/apply to them directly. Recruiters and Agencies please do not contact Shane Hummus directly.