Marketing Development Representative

About Truv

Truv is transforming the financial data industry with a secure and real-time API platform for payroll account access. Our technology streamlines income and employment verification, direct deposit switching, and more—eliminating outdated processes and unlocking greater financial opportunities. Backed by $30M from top investors like Kleiner Perkins and NYCA, we’re disrupting a $2B legacy market with cutting-edge innovation and a customer-first approach. Our leadership team brings expertise from industry giants like Apple, Carta, Venmo, MX, and Okta, driving the future of financial data access.

What You'll Do

• Inbound Lead Management: Engage with prospects who have shown interest through form submissions or online chats.

• Lead Qualification: Assess and qualify leads to determine their fit and readiness, ensuring a robust sales pipeline.

• Outbound Prospecting: Identify and reach out to potential clients through cold calls, emails, and social media to generate new business opportunities.

• Collaboration: Work closely with Account Executives and Head of Growth to schedule product demonstrations and strategize on account development.

• Performance Metrics: Meet and exceed daily activity KPIs and monthly pipeline quotas.​

What You'll Bring:

• Communication Skills: Exceptional verbal and written English to communicate with prospects globally.

• Call Center Experience: Prior experience in a call center or high-volume contact environment is highly preferred.

• Drive: A proactive mindset with a passion for continuous improvement and learning.

• Adaptability: Ability to navigate challenges and adapt strategies in a dynamic environment.

• Team Player: Collaborative spirit to work effectively across departments and support peers.

• Tech Savvy: Familiarity with Hubspot CRM - Contacts, Companies, Deals, Sequences, Tasks and sales engagement platforms.​

Your Journey to Success:

• Month 1:

• Gaining a deep understanding of our products and market.

• Begin engaging with inbound leads under supervision.​

• Month 2:

• Start outbound prospecting, applying learned strategies to generate new leads.

• Collaborate with AEs to refine outreach techniques and messaging.​

• Month 3:

• Fully ramped up, independently managing both inbound and outbound leads.

• Consistently meeting or exceeding sales targets.​

• Month 12:

• Established as a key contributor to the growth team.

• Mentoring new SDRs/BDRs/MDRs and sharing insights to drive team success.

• Exploring opportunities for career advancement within Truv.​