Hey 👋

If you're reading this, you already know that organic short-form video is the most powerful distribution channel alive right now.

And you're probably pretty damn good at it.

We're Viral Growth — a done-for-you video content agency that turns established founders and business owners into the most recognised voices in their industry.

Our clients film 2-4 hours a month. We handle everything else: strategy, scripting, editing, distribution.

The results? Millions of views. Audiences built from scratch. Businesses transformed by the power of a personal brand.

And now we're looking for the person who will lead it all.

This is not a content manager role. This is not a "senior editor" role. This is not for someone still figuring it out.

This is the creative and strategic leader of our entire content operation. The person who decides what gets made, why it gets made, and makes sure it actually works.

Who We Are 🎬

We are building the #1 organic video content agency for personal brands.

Our clients are 7-figure+ founders, operators, and thought leaders who know they need to show up online but don't have the time or the team to do it.

We give them both.

Our model is simple: minimal time from the client, maximum output from us, real results in views, followers, and inbound leads.

We've driven millions of views for personal brands across YouTube, Instagram, and TikTok. We're growing fast. And we're building the team that will take us to the top.

🕶️ VISION: Be the authority. Build the audience. Change the business.

🎯 MISSION: Become the #1 personal brand video agency in the world.

🤝 VALUES:

Leave everything better than you found it
Obsess over the craft
Be radically honest
Show up and deliver

Why This Role Exists 🤝

Right now, we have a proven model, an incredible team, and clients who are seeing real results.

What we need is the person who raises the ceiling on what "great content" looks like inside this company.

That person is you, if you've already built audiences, driven millions of views, and led creative teams who produce work that actually performs.

You will:

Own the content strategy across all client accounts
Define what winning looks like for short-form and YouTube
Lead our editors, scriptwriters, and creative team
Stay ahead of platform trends so our clients always have an edge
Work directly with founders and personal brands to extract their best ideas
Build the systems and processes that help us scale without losing quality

Your fingerprints will be on every piece of content that leaves this agency.

What We're Looking For 👀

Non-Negotiables 🦾

Proven track record of driving millions of views on short-form (Reels, TikTok, Shorts) and/or YouTube
Deep understanding of what makes personal brand content work: hooks, storytelling, pacing, authority signals
Experience managing and leading a creative team (editors, writers, strategists)
Platform-native: you understand the algorithm, the format, and the culture of each platform
Strong communicator who can present strategy confidently to founders and high-level clients
Agency or multi-client experience preferred

If you haven't personally driven significant, measurable results on social video, this won't be the right fit.

A Creative Leader ♟

You don't just know what performs. You know why it performs.

You can break down any viral video and tell us exactly what made it work: the hook, the structure, the pacing, the emotion. And then you can teach that to a team and apply it at scale.

A Strategist 📈

You think in series, not just single videos.

You understand that great personal brand content builds trust, authority, and inbound pipeline, not just views. You build content plans that compound.

A Team Leader 🏗️

You've led editors, writers, or creative teams before.

You know how to give clear briefs, give sharp feedback, hit deadlines, and hold quality standards without micromanaging.

An Operator 🧱

You understand that process is what makes creativity scalable.

You build systems. You document what works. You make the team better every month.

A Culture Fit 🙌

High standards, low ego
You care about your craft and want to do work you're proud of
You're competitive, curious, and always watching what's working
You like working in a fast-moving, results-oriented environment
You celebrate the team's wins as much as your own

Your Core Responsibilities

Content Strategy & Direction 🎯

Own the short-form and YouTube content strategy across all client accounts
Define hooks, series formats, and content pillars per client
Stay ahead of platform trends and translate them into client opportunities
Drive views, followers, and authority signals, not just output

Client Partnership 🗣️

Lead strategy calls with founders and personal brands
Extract the best ideas, stories, and insights from clients
Set expectations clearly and communicate results with confidence
Build relationships that make clients trust you to represent their voice

Team Leadership 📊

Manage and develop editors, scriptwriters, and creative strategists
Create clear briefs that make execution easy
Review content before delivery and uphold quality standards
Identify talent gaps and help us hire the right people

Systems & Standards 🔧

Build and improve the internal processes that power our content operation
Create repeatable systems for ideation, scripting, editing, and delivery
Elevate the team's craft through feedback, training, and accountability

How We Operate ⚙️

Slack for daily communication
ClickUp for all tasks, briefs, and project tracking
Weekly syncs covering team performance, content reviews, and priorities
Monthly calls on wins, growth, and what's working across accounts

We operate in an 80/20 model: 80% in the work: strategy, execution, client management 20% on the business: improving systems, raising quality, helping us scale smarter

What We Offer 💰

Base salary starting at $50,000
Performance bonuses tied to client results and company growth
Full-time, long-term role
100% remote with flexibility (overlap with UK/EU hours preferred)
21 days paid time off
Real creative ownership: you're not executing someone else's vision, you're building ours
A fast-growing team that cares about doing exceptional work

Role Progression 📈

This is a senior leadership hire.

Growth here looks like building a category-defining agency, owning more of the creative direction, and stepping into a true Director of Content role as we scale to 50+ clients and beyond.

If you're exceptional, you'll have the freedom to shape what this role becomes.

Hiring Process 😎

Application

Tell us who you are, share your work, show us proof of views and results.

Intro Call

Quick culture and fit conversation. We're checking for mindset, ambition, and whether this feels right for both sides.

Content Assessment

Show us how you think. You'll be given a real brief and asked to respond with a strategy.

Leadership Interview

Deep dive with the founders. We'll align on direction, expectations, and what success looks like.

Ready to Build the #1 Personal Brand Video Agency in the World? 🏁

If you've driven millions of views, led creative teams, and you're genuinely obsessed with what makes content work:

This is the role.

Click below and let's talk.

Head of Video Content