Go-to-Market Associate
About BibliU
BibliU is an award-winning digital learning platform that provides easy access to textbooks and reading materials, making learning more equitable and effective. We partner with over 3,000 educational publishers, including Pearson, Oxford University Press, and Wiley, to offer a wide range of high-quality content to students. Our platform provides rich engagement data to academics and allows students to find information faster. We have disrupted the textbook industry by reducing the cost of education significantly and increasing publisher sales.
Founded in late-2015, we are a rapidly growing company transforming the way students and educators access and interact with learning materials. Our revenue has grown rapidly, with 150% YoY growth in the last three years. Last year, we raised $21m in a Series B funding round led by Nesta Impact Investments, with participation from Guinness Asset Management, Stonehage Fleming, and Oxford Sciences Enterprises.
We are a diverse and inclusive team of professionals who are passionate about education and technology. Our culture is fast-paced, innovative, and dynamic, and we are always looking for talented individuals to join our team. If you are looking for a challenging and rewarding career in EdTech, BibliU is the perfect place for you. Join us and help revolutionise the way students and educators access and interact with learning materials.
Position Overview
We are seeking a Go-to-Market associate to help accelerate BibliU’s growth in the US market. This is an incredible opportunity to start your career, joining a successful, fast-growing tech startup that is changing the way universities and colleges make academic content accessible to students.
Working from home with a diverse team dispersed across North America and Europe, you will identify and generate sales opportunities through both inbound and outbound prospecting activities. You will work collaboratively and cross-functionally, aligning closely with marketing and sales team members to market BibliU’s digital textbook platform to universities and colleges across the US. Your success will be measured in achieving weekly and monthly pipeline generation targets (meetings, qualified sales leads, new opportunities, etc).
What you will be doing:
Conduct exploratory conversations with potential customers in new markets, use your business acumen to identify how BibliU could help a business grow, and successfully position the BibliU value proposition
Present findings back to the senior team to scale up successful breakthroughs
Work closely and collaboratively with account executives (also known as sales reps) to develop and implement appropriate prospecting strategies
Schedule marketing assessments and discovery meetings for an account executive to further assess a prospect's business and potential for partnership with BibliU
Conduct needs qualification calls with specific prospects as assigned
This role involves targeted outbound communication, including emails, calls, and LinkedIn outreach. We value a strategic and thoughtful approach over high-volume, untargeted outreach, while maintaining a proactive attitude toward phone communication. Our priority is to connect with individuals who will benefit most from our solutions, building meaningful and long-lasting relationships.
Job requirements
What we are looking for:
Must have
A strong desire to begin a sales career or learn the skills required to start a business through go-to-market
Good to have
A track record of high achievement
Excellent written and verbal communication skills
The ability and desire to work in a fast-paced, challenging environment
The desire to meet and exceed measurable performance goals
Are naturally curious and passionate
A one-speed energy with a highly self-driven sense of motivation
The ability to handle rejection with resilience, staying positive, and using each experience as an opportunity to improve and move forward.
Benefits
We cultivate a company culture where you can bring your whole, human self to work.
Here's what we offer:
🌴 35 holiday per year - yep, that’s not a typo! (in addition to public holidays)
🎂 Your birthday off
🌱 12 scheduled company wellness Fridays off per year (in addition to your vacation entitlement)
🩺 Enhanced medical, vision & dental insurance (BibliU covering 70% of the premium) plus other employee benefits (BibliU covering 60% of all monthly premiums)
📄 Slavik 401k plan (Company Match: 100% of the first 3%; 50% of the next 2%)
❤️ Enhanced maternity & paternity allowance
⏰ Flexible working hours - we’re a remote team spread across the US and the EU.
💻 Work-from-home allowance to help you set up your dream WFH station
We strongly encourage candidates of all different backgrounds, experiences and identities to apply. Each new hire is an opportunity for us to bring in a different perspective and BibliU is committed to building an inclusive and supportive workplace where everyone can do rewarding work.
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