What we’re building and why we’re building it

Fetch helps people live rewarded every day, with a vision to become the rewards destination for everyone. We turn everyday activities into meaningful rewards, whether it’s grocery shopping, grabbing a quick meal, or playing a favorite mobile game. To date, we’ve awarded more than $1 billion in Fetch Points to our users.

Each day, more than 13 million receipts are submitted on Fetch, providing visibility into over $212 billion in gross merchandise value. This creates the largest retail-agnostic, SKU-level view of household spending, powering Fetch as an outcomes-based advertising platform that helps brands acquire and retain lifelong consumers.

The Fetch app is available on the App Store and Google Play, with more than 6 million five-star reviews from a highly engaged and loyal user base.

It’s not just our users who believe in Fetch: with investments from Softbank, ICONIQ, DST, Greycroft, and partnerships ranging from challenger brands to Fortune 500 companies, Fetch is reshaping how brands and consumers connect in the marketplace. When you work at Fetch, you play a vital role in a platform that drives brand loyalty and creates lifelong consumers with the power of Fetch points. User and partner success are at the heart of everything we do, and we extend that same commitment to our employees.

At Fetch, we value curiosity, adaptability, and the confidence to explore new tools, especially AI, to drive smarter, faster work. You don’t need to be an expert, but you should be ready to learn quickly and think critically. We welcome learners who move fast, challenge the status quo, and shape what’s next, with us. Ranked as one of America’s Best Startup Employers by Forbes for two years in a row, Fetch fosters a people-first culture rooted in trust, accountability, and innovation. We encourage our employees to challenge ideas, think bigger, and always bring the fun to Fetch.

About the Role

The Social Media Strategist will play a key role in shaping and executing Fetch’s social presence, driving engagement, and building community across platforms. This role sits within the Brand Experience team and works cross-functionally with Creator, Partnerships, Sales, and Growth teams to bring Fetch—and our brand partners—into culture in relevant, engaging, and measurable ways.

This is a hands-on role that blends strategy, content creation, community management, and performance marketing, with a strong emphasis on supporting both Fetch-owned initiatives and brand partner campaigns on social.

This is a full-time role that can be held from one of our US offices or remotely in the United States.

Role Responsibilities

Own Social Strategy & Campaign Execution

Develop and execute social strategies aligned to brand, campaign, and business priorities
Translate internal and partner campaign objectives into social-first content and storytelling
Partner cross-functionally to support campaign launches, ensuring social is integrated from planning through execution
Maintain a strong pulse on trends, formats, and culture to inform timely and relevant activations

Create & Oversee Content

Concept, create, and publish content across Fetch social channels (TikTok, Instagram, etc.)
Balance brand storytelling with offer-driven, partner-supported, and performance-oriented content
Collaborate with creators and internal teams to scale content production
Ensure content is aligned to both Fetch brand standards and partner campaign goals

Lead Community Engagement

Own day-to-day community management across platforms
Engage proactively with users to build relationships and brand affinity
Identify opportunities for Fetch and brand partners to show up authentically in conversation
Develop scalable approaches to increase engagement and responsiveness

Support Brand Partners on Social

Collaborate with Sales and Partnerships teams to support brand partner campaigns on social
Translate partner objectives into compelling, platform-native social content
Ensure partner integrations feel authentic to Fetch while delivering against campaign goals
Contribute to campaign recaps and insights that demonstrate performance and value to partners

Leverage Data & Measurement

Track and analyze performance across organic and paid social, including campaign and partner content
Translate data into actionable insights and optimizations
Inform content strategy, posting cadence, and spend allocation based on performance trends
Support reporting and recaps for both internal stakeholders and brand partners

Support Creator Integration

Partner with Creator and Influencer teams to amplify campaigns through social
Ensure creator content aligns with social strategy and campaign objectives
Identify opportunities to extend Creator Club and ambassador efforts through social

What Success Looks Like

You drive measurable growth in engagement, reach, and community interaction
You execute high-quality social campaigns that support both Fetch and brand partners
You create content that is culturally relevant and performance-driven
You deliver clear insights and reporting that inform future strategy and demonstrate impact
You are a strong cross-functional partner, elevating how social contributes to campaigns and revenue

Minimum Requirements

3+ years of experience in social media, content strategy, or digital marketing
Proven ability to develop and execute social strategies tied to campaigns and business goals
Strong content creation skills (short-form video, copywriting, platform-native formats)
Experience supporting brand or partner campaigns on social
Deep understanding of social platforms, trends, and internet culture
Experience with social analytics, reporting, and performance measurement
Highly organized, proactive, and comfortable in a fast-paced environment
Strong communication and collaboration skills

Compensation

At Fetch, we'll give you the tools to feel healthy, happy and secure through:

Equity: We offer full-time employees equity in Fetch, so that everyone can benefit from Fetch’s growth.
401k Match: Dollar-for-dollar match up to 4%.
Benefits for humans and pets: We offer comprehensive medical, dental and vision plans for everyone including your pets.
Continuing Education: Fetch provides ten thousand per year in education reimbursement.
Employee Resource Groups: Take part in employee-led groups that are centered around fostering a diverse and inclusive workplace through events, dialogue and advocacy. The ERGs participate in our Inclusion Council with members of executive leadership.
Paid Time Off: On top of our flexible PTO, Fetch observes 9 paid holidays, as well as our year-end week-long break.
Robust Leave Policies: 20 weeks of paid parental leave for primary caregivers, 14 weeks for secondary caregivers, and a flexible return to work schedule.
Calvin Care Cash: Employees who are welcoming new family members will also receive a one time $2,000 incentive to assist employees with covering the cost of childcare, clothing, diapers and much more!
Flexible Work Environment: Collaborate with your team in one of our stunning offices, or you can work fully remotely from anywhere in the US. We’ll ensure you are equally equipped with the hardware and software you need to get your job done in the comfort of your home. (applicable for most roles)

Equal Opportunity

Fetch is an equal opportunity employer that embraces diversity, inclusion, and respect for all individuals. We do not discriminate on the basis of race, color, religion, gender, gender identity or expression, sexual orientation, age, national origin, marital status, veteran status, disability, or any other characteristic protected by applicable law. Our commitment to inclusivity ensures that everyone is treated with dignity and has the opportunity to succeed based on their talent, skills, and potential.

Social Media Strategist