CJ Affiliate Marketing Manager

We’re looking for a performance-driven Affiliate Marketing Manager to own and scale our affiliate channel through CJ (Commission Junction). This role is responsible for driving revenue growth, building high-quality publisher relationships, and optimizing program performance across content, loyalty, and deal partners.

You’re not just managing a program—you’re actively growing it.

Key Responsibilities

Program Ownership & Growth

• Own day-to-day management of the CJ affiliate program

• Develop and execute strategies to drive scalable revenue growth

• Set and hit monthly/quarterly performance targets (revenue, ROAS, CPA)

Publisher Recruitment & Relationship Management

• Proactively recruit new publishers across content, commerce, loyalty, and influencer verticals

• Build and maintain strong relationships with top-performing affiliates

• Negotiate placements, commissions, and exclusive opportunities

Campaign & Offer Management

• Plan and execute promotional calendars (seasonal, product launches, tentpole moments)

• Create compelling offers, bonuses, and incentives to drive partner performance

• Collaborate with internal teams on product priorities and messaging

Performance Optimization

• Analyze affiliate performance data and identify growth opportunities

• Continuously optimize commission structures, partner mix, and placements

• Monitor attribution, incrementality, and partner quality

Platform Management (CJ)

• Manage CJ dashboard, including partner approvals, link tracking, creatives, and reporting

• Ensure proper tracking, attribution, and compliance across all partners

• Troubleshoot technical or tracking issues as they arise

Cross-Functional Collaboration

• Work with paid media, influencer, and content teams to align strategies

• Partner with creative teams to develop high-performing affiliate assets

• Coordinate with finance on payouts, budgets, and forecasting

Qualifications

• 3+ years of affiliate marketing experience, with hands-on CJ platform expertise

• Proven track record of driving revenue growth through affiliate programs

• Strong relationships across affiliate publishers (media, content, loyalty, etc.)

• Deep understanding of performance marketing metrics (CPA, ROAS, LTV)

• Strong analytical and reporting skills

• Experience negotiating partnerships and placements

• Highly proactive—comfortable building from scratch, not just maintaining

Nice to Have

• Experience working with DTC brands (especially in CPG, beauty, or apparel)

• Familiarity with other affiliate platforms (Impact, Rakuten, ShareASale)

• Understanding of influencer/creator affiliate models

• Experience with promo strategy and retail calendars

What Success Looks Like

• Consistent MoM revenue growth from the affiliate channel

• Expansion of high-quality, incremental publisher partnerships

• Efficient CPA/ROAS aligned with broader performance goals

A program that feels actively managed—not passive