Chief Operating Officer (COO) / Growth GM

The Role: Chief Operating Officer (COO) / Growth GM

Compensation: $100,000 - $200,000 USD OTE (Base + Aggressive Profit-Share)

We are looking for an execution General to act as the operational backbone and growth engine for an established, revenue-generating portfolio of EdTech assessment platforms (including Wonderlic Test Prep and PrepTerminal).

As the visionary Founder/Architect, I am focused on R&D and AI product development. Your mandate is to take my strategic blueprints, manage the P&L, scale the marketing infrastructure, and ruthlessly push the business forward.

What You Will Build & Manage:

• The Marketing Engine: You will oversee our direct-response sales funnels, media buying (Google/Meta), CRO, and A/B testing. You will adapt our marketing to the new era of search (LLM citations, AI Overviews, advanced SEO).

• The AI Content Factory: You will drive AI integration across our entire production process, systemizing the creation of practice tests, AI agents, and inbound video guides.

• Technical Ops & AI Implementation: You will oversee our WordPress/LMS environments and directly manage our developers. You are responsible for the actual deployment, adjustment, and integration of AI features, agents, and workflows into our core products, while ensuring zero technical glitches and frictionless checkouts.

• Team Recruiting & Management: You will partner with the Founder to recruit, hire, and manage specialized talent (CRO Designers, Devs, Media Buyers). You are the authoritative force that prioritizes tasks and enforces deadlines.

Who You Are (The Ideal Candidate):

• The "Doer" & The "Pusher": You are a high-energy, committed executor with a "savage" work ethic. You see goals, hit them, and take extreme ownership.

• Deep Digital Marketing Chops: You likely have an agency background or were a growth leader for B2C digital/info products. If we have to explain what a GEO is, how a pixel fires, or GA4 logic, this is not the job for you.

• Highly Tech-Fluent & AI-Native: Integrating new AI workflows, prompt engineering, and managing complex CMS setups is second nature to you.

• Authoritative Manager: You are highly organized and unafraid to hold people—including the Founder—accountable.

The Company, The Founder & The Mission The EdTech assessment market is stuck in the past. We are aggressively transitioning our 50+ high-stakes career prep courses into the AI era—replacing static quizzes with adaptive AI Performance Coaches and dynamic study plans.

• The Foundation: We have a proven, cash-flowing B2C foundation with clear product-market fit. The traffic and demand are already there; we just need the operational infrastructure to scale it 10x. We are also preparing to launch a B2B Enterprise EdTech pillar.

• The Founder: I am an Israeli product architect and strategist. My roots are in enterprise performance marketing; I previously founded, scaled, and successfully exited a leading SEO/PPC agency that managed 8-figure ad spends. I know what elite marketing looks like—now I am looking for the elite operator to run it.

How to Apply (Follow this exactly):

To apply, send an email to mike@prepterminal.com with the exact subject line: "AI Growth General: [Insert your favorite color here]"

In the email, include:

1. A link to your LinkedIn profile.

2. A PDF copy of your customized resume.

3. A link to a 2 to 3-minute Loom video introducing yourself.

In the video, please answer the following: Walk me through a specific time you scaled a digital marketing funnel or campaign, the specific levers you pulled (PPC, CRO, SEO), AND how you organized the team or infrastructure behind the scenes to handle that growth.