Marketing and Growth Lead

Saturday Quiz Time is a weekly online publication that sends thousands of Australians a jam-packed edition of quizzes and puzzles every Saturday morning.

Ready to take us to the next level? We're looking for a Marketing and Growth Lead to own our entire marketing strategy and drive subscriber growth.

This is an opportunity for a growth-focused marketer to shape how thousands of Australians discover and engage with our brand. If you're passionate about data-driven marketing and think Saturday mornings should start with a quiz & puzzles, we'd love to hear from you!

Requirements

• Define the marketing and growth strategy in collaboration with the founders

• Devise and execute a calendar of marketing activity to deliver on the strategy and drive subscriber growth

• Build and optimise customer acquisition funnels across multiple channels

• Implement and improve on analytics/tracking platforms and use data insights to optimise performance and ROI

• Collaborate closely with development and content teams, and liaise with external contractors

• Develop and execute strategies on subscriber retention and churn

• Report directly to owners on growth metrics, budgets, and strategic initiatives

Required Skills and Experience

• 5+ years of experience in growth marketing, performance marketing, or digital marketing roles

• Proven track record of scaling subscriber-based or community-driven businesses

• Hands-on experience with paid social and search advertising

• Proficiency in analytics tools

• Excellent written communication skills with an eye for compelling copy

• Experience managing marketing budgets and demonstrating ROI

• Ability to work independently and manage multiple projects simultaneously

Bonus Requirements

• Experience with content subscription businesses

• Knowledge of the Australian media landscape and cultural trends

• Background in community building or audience development

• Knowledgeable with website UX and best practices

• Experience with Mixpanel

The Right Person Will Be

• A strategic thinker who can also roll up their sleeves and execute

• Data-driven but with strong creative instincts

• Passionate about building engaged communities around quality content

• Comfortable working in a small, collaborative team environment

• Able to work autonomously, but able to communicate regularly whilst doing deep work

• Excited by the opportunity to own marketing from the ground up

• A trivia tragic and a keen puzzler

Benefits

The Nitty Gritty

This is a 3-4 day per week role for a 12-month contract. The number of days per week is flexible. The salary will range between $115,000 and $130,000 pro rata (exclusive of superannuation).

You'll have the autonomy to shape your own schedule, though you'll need to be available for regular check-ins with the team and coordination with our weekend publishing schedule.

Ready to help more Australians fall in love with Saturday mornings? We want to hear from you!

Note: Due to the high level of applications, we will not respond to unsuccessful applicants.