Restaurant Marketing Manager, Growth & Enablement

This is a fully remote role, allowing you to work from your home office or any location of your choosing within the United States.

All about us

Seated is the first dynamic pricing platform for restaurants. We help fill empty seats while providing consumers with incredible rewards. We are quickly expanding our offerings to cities nationwide and are looking for talented and ambitious people to embark on the journey with us!

About the role

We are looking for a Restaurant Marketing Manager to join our quickly-growing Restaurant team at Seated. You will design, implement and scale effective marketing and enablement strategies to help grow and retain Seated’s restaurant base. Working with our Sales team, you will be responsible for managing and scaling our lead generation strategy and enabling our Sales team to sell restaurants effectively. Working with our Account Management team, you will be responsible for product marketing and communications to our restaurant partners as well as enabling our Account Managers to better retain and upsell restaurants.

What you'll do

Sales

• Develop Seated’s brand positioning and voice in the restaurant industry.

• Develop and grow a marketing strategy to drive restaurant leads.

• Lead our outbound lead generation strategy, managing a Restaurant Associate in the execution of cold outbound marketing campaigns.

• Manage and grow our inbound restaurant leads across channels, including channel partnerships. 

• Build relationships with partners, affiliates, and agencies in the restaurant space.

• Test paid and organic acquisition channels to drive restaurant signups.

• Develop and execute a content strategy to establish Seated as a thought leader in the industry.

• Build relationships with relevant publications, industry leaders, and companies to drive restaurant awareness for Seated.

• Own content development, including sales collateral, case studies, and more for our sales team to enable them to effectively sell restaurants as we grow.

Account Management

• Own all communications touchpoints with our restaurant partners, from Onboarding to Retention.

• Develop a strategy to consistently communicate Seated’s benefits and value to restaurants.

• Lead the development and execution of targeted upsell campaigns.

• Ensure our account management team is fully equipped with enablement resources to help them upsell and retain restaurants, from 1 pagers and email templates to new product feature training.

• Work with our product and restaurant teams to ensure we are effectively communicating the value of Seated to restaurants through our product and automated communications.

What you’ll bring

• 5+ years experience working in Marketing and/or Growth positions

• Experience working at a company focused on selling to SMBs

• Demonstrable experience designing and implementing successful marketing campaigns

• Experience with lead management and enrichment platforms like Clay, Instantly, Outreach

• Strong knowledge of Excel, SEO, web analytics, Google Analytics, and CRM platforms like Mailchimp and Braze.

• Experience managing paid digital marketing channels (Facebook, Instagram, etc.)

• Excellent writing abilities and experience developing and managing a content strategy.

• Strong analytical and project management skills.

• Impeccable communication skills and experience managing paid and unpaid partnerships.

• Experience working in the restaurant or hospitality industry preferred but not required.

What you’ll get

• Competitive Compensation Package including Salary, Commission & Stock Options

• Generous 401(k) match

• Comprehensive Healthcare, Dental, and Vision plans for you to choose from

• Pre-Tax Flexible FSA, Dependent Care FSA & Commuter Benefits are available

• Paid Parental Leave

• Unlimited PTO

• TeleDoc, One Medical, and Talkspace Memberships are available

• Wellness Hub Membership with access to thousands of gyms and studios

• Citi Bike Monthly Membership

• $100 a month to spend at Seated restaurants

• Seated ‘Unplugged Day’ - We ensure all employees take at least 1 day off every month to completely “unplug” from work (no slack/no email).

At Seated, we welcome passionate people from all backgrounds, helping us to make dining experiences more accessible & rewarding. If you have the curiosity & passion to drive our mission together, we would love to hear from you.