Search Engine Marketing Specialist

Job Function & KPIs

Job Functions:

• Generate a return on investment for our clients using search traffic (organic + paid)

• Provide transparency into the progress + success/failure of each initiative for all clients to both clients and internal team.

• Help the sales team secure new business by highlighting the gaps in client’s current setups. 

• Structure and scale the deliverables that our agency offers in this area 

Performance Will Be Measured By:

• Client ROAS, CPL, etc. (as relevant for each industry/ business type) 

• Clients are happy and feel informed about the status of all projects.

• Account managers know at any given moment if their clients are succeeding or failing.

• All processes in department are documented and repeatable 

• This department is increasingly profitable month-over-month 

Required Skills & Experience

Required:

• 5+ years of search engine marketing experience

• Deep knowledge of Google Ads platform 

• Deep knowledge of Search Engine Optimization

• 3+ years of experience providing these services in a marketing agency 

• Experience managing and growing teams for other companies 

• Experience setting up attribution for various advertising channels and industries

Helpful, but not required:

• Experience with account management 

• Experience with other forms of digital marketing 

• Slight knowledge of web development

• Slight knowledge of design 

Compensation Structure

Full time, salaried

Total compensation will range from $4500-$7000 per month

Other Details

• Must be a fluent English speaker.

• Must be based in North, Central, or South America for optimal time zone alignment.

• Self-motivated and detail-oriented, with a proactive approach to identifying and resolving issues.