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Director of Accounts

ABOUT US

Watson is a research-driven creative studio that specializes in helping challenger brands achieve strategic growth. We provide strategic planning, branding, creative and campaign 360 stewardship to a diverse range of industries, including cultural institutions, consumer brands and progressive nonprofits. Although we are primarily remote, the agency is based in Portland, Oregon, with offices in San Francisco and Bend, Oregon. We’re designers, writers, parents, mentors, musicians, marketers, volunteers, programmers, filmmakers, MBA’s, and dreamers. For us, design is a passion, a sport, and an obsession. www.WatsonCreative.com

OUR IDEAL CANDIDATE

The Director of Accounts leads teams and manages client relationships. You will supervise Account Managers and Project Managers, while also handling a few accounts yourself. Collaborate closely with the agency's executive team to craft account strategies, explore new business prospects, and ensure successful project delivery. Specifically for this role, we seek a candidate with substantial experience at agencies, ideally one of those experiences similar in size and services to ours.

As mentioned above, we will expect you to still manage a few accounts. As a senior level client partner, you’re acting as a “Fractional CMO” for their business. Understanding client needs, defining solutions, advocating for the client and brand during the creative process are all part of your responsibility.

YOUR RESPONSIBILITIES

  • Oversee, coach and hold accountable Account Managers and Project Managers

  • Create processes, tools and strategies to improve the health of the agency.

  • Act as strategic advisor to clients; develop account strategy, goals and metrics

  • Collaborate with Creative Director on agency process and best practices

  • Coordinate with our CEO to vet incoming leads; develop new business opportunities, respond to RFPs, lead pitches

  • Work with CEO to forecast quarterly and annual revenue

  • Upsell and cross-sell existing clients on additional programs

  • Champion account management best practices across the studio

  • Monitor and report on account performance, analyzing key metrics and providing insights and recommendations to improve account health

QUALIFICATIONS

  • 20+ plus years of creative agency experience with a focus on managing complex accounts (Branding / Campaigns)

  • Strong business acumen, with the ability to identify and capitalize on new business opportunities

  • Demonstrated understanding of marketing and advertising campaigns, including strategy, branding, digital and media components

  • Strong leadership skills with experience managing and mentoring teams

  • Proven ability to develop and implement account strategy, driving growth and success for both the client and the agency

  • Comfortable with ambiguity and fast-paced, informal environments

  • Solid and well-developed sense of integrity in alignment with our core values

  • Bachelor’s Degree in Communications, Business, Advertising, or Marketing may substitute for two years of the required experience

  • Experience with Workamajig a plus.

BENEFITS & PERKS

  • Health Care Plan, plus additional budget for custom insurance options

  • Term Life insurance

  • 401k matching plan

  • Maternity/paternity leave

  • Unlimited PTO, Holidays, and the week after Christmas off.

  • Flexible schedules & Remote working welcomed

  • And more

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