Customer Marketing Manager

The Company

Kantata takes professional services automation to a new level, giving people-powered businesses the clarity, control, and confidence they need to elevate organizational performance throughout the project lifecycle. The Kantata Cloud for Professional Services™ is helping over 2,000 firms in more than 100 countries focus on and optimize their most important asset: their people.

Kantata is well-capitalized, hiring, and growing our loyal and diversified customer base faster than we ever have. Most importantly, we have a clear vision of where we’re going and how to get there. (Hint: It involves you.) Did we mention that Kantata is also an awesome place to work? You’ll have the opportunity to work in a dynamic environment with a team that loves what they do. A talented team, great perks, and an amazing culture = an employee-rated Best Place to Work! 

About the Opportunity

We are seeking a talented and creative customer marketer to join our team. The Customer Marketing Manager focuses on developing and executing strategies to increase customer loyalty, retention, and advocacy by deeply understanding existing customer behaviors and preferences.  You will be responsible for executing customer-focused marketing initiatives to drive retention, expansion, and loyalty..

Primary Responsibilities:

• Customer Communications: Oversee the customer communications calendar and execute a comprehensive comms strategy and plan that fosters engagement, adoption, and advocacy across the post-sale customer lifecycle. 

• Cross-Functional Alignment: Collaborate with CS, PS, CX, Sales, Product and Marketing to align messaging and create compelling customer communications that support key adoption and upsell efforts.

• Analysis and Optimization: Measure the effectiveness of communication strategies and continuously optimize based on data-driven insights.

• Gifting and Appreciation: Collaborate with the CS team to find new ways to show appreciation for our customers through platforms such as Printfection, and Thnks. 

• Customer References: Facilitate customer references, working alongside the Customer Success and Sales teams to complete them in a timely manner. Work to consistently improve the process.  

• Case Studies & Testimonials: Coordination, recruitment and development of Customer Success Stories and testimonials to support and activate customer proof point strategy

• Review Generation: Activate and track the customer review strategy across all review platforms to enhance Kantata’s online presence and credibility. 

• Customer Event Coordination: Collaborate in the planning, promotion, and execution of Converge, the yearly virtual customer conference, and other customer-facing events

What you bring to the role:

• 3-5 years experience in customer marketing, customer success, communications, or a related field.

• Strong people skills to engage with customers 

• Proficiency in project management

• Experience with marketing tools like Marketo & Hubspot, Exposure to advocacy platforms like Influitive & Higher Logic is a plus.

• Strong attention to detail.

• Team Player: Ability to work cross-functionally with sales, customer success, and content teams.

• Mastery of AI tools

Compensation 

• The base salary range for this position is $95,000 to $115,000

• This position is eligible for company-wide bonus plan 

Our Philosophy 

We know every company can be successful with the right technology and when people are at the core. We believe that we’re better together – that working hand-in-hand brings the best thoughts to the table and creates an environment of learning and growth. Here, you’ll enjoy:  

●    An intentionally engaging and collaborative culture – ditch the silo!  

●    Strong work-life balance that’s a true focus of the company  

●    The chance to learn from some of the best people in the business  

●    A vibrant, collaborative and devoted team, who still makes time for fun  

At Kantata, we strive to create an inclusive workplace that upholds the dignity of all people. We value, respect and celebrate everyone’s unique strengths from all different walks of life. As we continue to cultivate diversity within the company, our product (and people!) innovation continues to flourish.  

Kantata is an Equal Opportunity Employer.  

United States

Benefits:

• Group health insurance with coverage options for Medical, Dental, and Vision

• Life Insurance

• Voluntary benefit options such as Auto, Home, and Pet Insurance

• Paid Parental Leave

• Voluntary commuter benefit options (FSA)

• 401K to save for your future

• Flexible PTO

• 11 paid holidays + floating holiday

• Top Performers Employee Recognition Program

• Philanthropic, social, and wellness events through KantataLife