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Director, Content Studio

About Rewiring America

Rewiring America is the leading electrification nonprofit working to electrify our homes, businesses, and communities. Supported by a world-class research team developing accessible, actionable data, and tools for Americans across the country, Rewiring America is crafting the blueprint for Americans to achieve energy efficiency, tackle nationwide emission goals, improve health, save consumers money, and build the next generation of the American workforce in clean energy.

Position Summary

We are growing our team and seeking an entrepreneurial Director to lead the content studio within Rewiring America’s Creative, Communications, and Consumer Engagement (CCCE) team. 

In this newly created role, you will oversee and manage the development of videos, graphics, articles, and other creative assets on a daily, weekly, and monthly publishing schedule. You will be responsible for guiding the overall editorial vision and ensuring excellence in each piece of content, from quick low-budget ideas to higher-production value work, in alignment with Rewiring America’s broader strategic priorities and in concert with new material emerging from other teams such as Research, Policy, and Product. You will manage the work of both internal staff and external freelancers, contractors and firms. The key is to make electrification actionable, and we need compelling creativity, across all channels and for diverse audiences, to help spark this message. 

This position reports to Sarah Lazarovic, Head of Creative, Communications, and Consumer Engagement. 

What You’ll Do

As a Director, Content Studio, you will guide a wide array of creative projects, establishing strategic and creative direction for each, managing resources, communication, and collaboration among team members and departments, and outsourcing to vendors as necessary:

Editorial Vision and Concept Development: Working closely with the creative, communications, and marketing teams, you’ll help shape, develop, and manage our content studio 

Creative Decision-Making: With the partnership of our Senior Director of Brand Strategy, Head of Marketing, Creative Director, and other team members, you will play a critical role in shaping creative decisions, ensuring the project maintains brand integrity and drive toward our organizational objectives. 

Project Management & Operations: With the support of our Project Management Coordinator, you’ll set and stick to detailed project plans, timelines, and budgets. This means coordinating time and resources across multiple departments, and ensuring that everyone is working together effectively. You’ll work with our Sr. Director, Brand Strategy & Operations, to create a budget for each project, then directly oversee the people, services, tools, and physical goods required to bring it to life. 

Production Coordination: You will directly manage the production process, ensuring smooth workflow and efficient communication between different departments. You will swiftly and proactively address any challenges or issues that arise during production and find effective solutions to keep the project on track.

Team Coordination and Leadership: You will be the first member of our creative production studio, which means creating things, as well as contracting freelance partners and co-creation partners to bring concepts to life.

Quality Control: You are responsible for ensuring all assets and campaigns meet our standards throughout the creative process. You will review and provide feedback on creative deliverables, ensuring they meet the project's requirements and align with our vision.

Contributor & Stakeholder Management: You will act as a liaison between our creators and other internal departments, ensuring that the needs of each department are appropriately translated to our work.


Who You Are

The incoming Director, Content Studio will be driven by a commitment to Rewiring America’s values, vision, and mission. Through their track record of creating visually compelling and thought provoking experiences across digital, print, out-of-home, social, audio, and/or video, the successful candidate embraces the idea that we can create transformational campaigns and touchpoints, and demonstrates humility, curiosity, and a learner’s mindset along the way. They recognize that the stakes of what we are trying to accomplish depend on a passionate, high-functioning, and reliable team that’s excited about trying things that have never been tried before. 

The successful candidate demonstrates enthusiasm for making hard things easy, and models excellence and integrity in all they do. The selected candidate will also possess the following Core and Preferred qualifications and characteristics:


  • Conceptualizing, developing, and producing compelling content that aligns with the organization's mission and brand.

  • Working closely with other team members, including writers, designers, video producers, researchers, and our comms team to bring creative ideas to life.

  • Managing the logistical aspects of content production, including scheduling, revisions, budgeting, and QA.

  • Reviewing and providing feedback on written and multimedia  work to ensure it meets quality standards and aligns with the organization's vision.

  • Staying updated on the latest trends in content production/channels, and incorporating relevant trends into the organization's creative output.


We are seeking a creative and experienced director to join our dynamic team. As the producer, you will be in charge of all projects involving the creation of digital media. Your duties will span everything from brief to launch, including creating concepts for new designs, staffing and overseeing creative production, and ensuring all content enhances the Rewiring America brand. 

Core Skills 

  • Strong commitment to the mission, policies, and goals of Rewiring America.

  • Proven ability to provide clear creative direction and vision for projects, both written and verbal. This involves incubating ideas, offering creative insights, and providing feedback that enhances the overall quality of a team’s creative output.

  • Experience managing and overseeing the creative production process from conception to completion. This includes handling budgets, schedules, and resources, while ensuring the project aligns with the overall vision and objectives.

  • Ability to adapt creative projects based on the feedback and needs of various stakeholders, such as marketing teams, partner departments, executive leadership teams, and external partners. This includes managing expectations, coordinating feedback, and receiving feedback with open-mindedness and an eye toward continually improving our quality of work.

  • Experience managing teams of art directors, video editors, copywriters, designers, and developers, either full-time and contract. 

  • Ability to manage multiple projects and competing priorities with grace and good humor. 


  • 5-10 years of content/creative production or editorial management experience.

  • Bachelor’s degree and/or equivalent work experience.

  • Strong writing and copy editing skills.

  • Experience with advocacy and/or consumer brands. 

  • Basic video editing and production skills.

  • Facility with digital and social ad specs and formats. 

  • A strong creative portfolio of work.

  • Experience developing audio products and a strong ear for music and sound effects.

  • Excellent references demonstrating a strong track record in digital and/or video production.

  • Content knowledge or enthusiasm for learning about climate, renewable energy, and/or building electrification.

  • Can write an excellent electric pun! 


The salary range for this position is $120,000 - $150,000, commensurate with experience. The comprehensive benefits package includes 100% employer-paid health, dental, and vision insurance for employees and their families. Employees can enroll in the 401k retirement plan with a 3% automatic contribution and up to a 3% employer match. Additional benefits include pre-tax transportation benefits, vacation time, health leave, casual leave, volunteer leave, paid holidays, paid family and medical leave, and access to professional development resources.

Commitment to Racial Equity, Diversity, and Inclusion
Rewiring America values diversity in all forms and is dedicated to inclusive and transparent recruitment, hiring, and promotion processes. Candidates with diverse backgrounds and lived experiences are strongly encouraged to apply.

Hiring Statement
Rewiring America is a project of Windward Fund, a 501(c)(3) public charity that incubates new and innovative public-interest projects and grant-making programs. Windward Fund is committed to attracting, developing, and retaining exceptional individuals, fostering a dynamic and rewarding work environment that enables each of us to reach our potential. Windward Fund's work environment is inclusive and open to all employees and partners, respecting a broad spectrum of identities protected by law.

Application Procedure
To apply or nominate a candidate, please submit an application and resume through the Rewiring America page at Workable. This position is open until filled, and the selection process is ongoing.

COVID-19 Policy
To prioritize employee safety and well-being, Windward Fund requires all employees conducting in-person activities for their roles to be fully vaccinated against COVID-19 within four weeks of their start date. Accommodations may be sought and approved in accordance with the law by contacting human resources at

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